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~subject:"Behavioral economics"
~subject:"Marketing"
~subject:"Personality psychology"
~type_genre:"Reprint"
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Search: subject_exact:"Werbepsychologie"
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Behavioral economics
Marketing
Personality psychology
Wirtschaftspsychologie
14
Economic psychology
13
Theorie
8
Theory
8
Verhaltensökonomik
8
Consumer behaviour
6
Konsumentenverhalten
6
Psychology of advertising
6
Werbepsychologie
6
Entrepreneurship
4
Entrepreneurship approach
4
Brand
3
Decision theory
3
Entscheidungstheorie
3
Herbert Alexander Simon
3
Management
3
Markenartikel
3
Organisation
3
Organization
3
Advertising effects
2
Marketing theory
2
Marketingtheorie
2
Psychologie
2
Rationality
2
Rationalität
2
Werbewirkung
2
Advertising planning
1
Arbeitspsychologie
1
Arzneimittel
1
Bargaining theory
1
Brand image
1
China
1
Chris Argyris
1
Conflict
1
Cultural identity
1
Economic growth
1
Economists
1
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Game theory
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Reprint
Article in journal
184
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184
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73
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73
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63
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63
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62
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62
Arbeitspapier
53
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53
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48
Hochschulschrift
43
Thesis
27
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22
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18
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17
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14
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12
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6
Sammlung
6
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Wood, John Cunningham
3
Wood, Michael C.
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Loewenstein, George F.
2
Simon, Herbert Alexander
2
Cronbach, Lee J.
1
Maital, Shlomo
1
Meehl, Paul E.
1
Mittelstaedt, Robert A.
1
Schelling, Thomas C.
1
Simon, Herbert A.
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Critical evaluations in business and management
3
Exotic preferences : behavioral economics and human motivation
2
An Elgar reference collection
1
Evaluating research and the question of criteriology
1
History of marketing thought ; Volume 3
1
The international library of critical writings in economics
1
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Economics, psychology, and the literature of the subdiscipline of consumer behavior
Mittelstaedt, Robert A.
-
2008
Persistent link: https://www.econbiz.de/10003644617
Saved in:
2
Because it is there : the challenge of mountaineering - for utility theory
Loewenstein, George F.
- In:
Exotic preferences : behavioral economics and human …
,
(pp. 3-32)
.
2008
Persistent link: https://www.econbiz.de/10003729540
Saved in:
3
The psychology of curiosity : a review and reinterpretation
Loewenstein, George F.
- In:
Exotic preferences : behavioral economics and human …
,
(pp. 121-177)
.
2008
Persistent link: https://www.econbiz.de/10003729556
Saved in:
4
Herbert A. Simon ; Vol. 1
Simon, Herbert Alexander
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003450675
Saved in:
5
Herbert A. Simon ; Vol. 2
Simon, Herbert Alexander
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003450677
Saved in:
6
Herbert A. Simon ; Vol. 3
Simon, Herbert A.
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003450681
Saved in:
7
Recent developments in behavioral economics
Maital, Shlomo
(
ed.
)
-
2007
Persistent link: https://www.econbiz.de/10003401790
Saved in:
8
Construct validity in psychological tests
Cronbach, Lee J.
;
Meehl, Paul E.
-
2006
Persistent link: https://www.econbiz.de/10003805692
Saved in:
9
Strategies of commitment and other essays
Schelling, Thomas C.
-
2006
Persistent link: https://www.econbiz.de/10003331218
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