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~subject:"Beziehungsmarketing"
~subject:"Music"
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Search: "Esfidani, Mohammad Rahim"
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Beziehungsmarketing
Music
Consumer behaviour
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Social Web
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Social web
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Brand image
2
Brand management
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Communication
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Attitudinal loyalty
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Cognition
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Cognitive dissonance
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Collaborative online shopping
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Consumer generated advertising
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Esfidani, Mohammad Rahim
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Khanlari, Amir
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Moghaddam, Saeed Arablooye
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Samani, Shirin Rafiei
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Sharifi, Seyed Shahin
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International journal of retail & distribution management
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Marketing intelligence & planning
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The international review of retail, distribution and consumer research
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ECONIS (ZBW)
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1
Music and consumer behavior in chain stores : theoretical explanation and empirical evidence
Esfidani, Mohammad Rahim
;
Samani, Shirin Rafiei
; …
- In:
The international review of retail, distribution and …
32
(
2022
)
3
,
pp. 331-348
Persistent link: https://www.econbiz.de/10013274309
Saved in:
2
Rise and fall of interactions with brand communities
Moghaddam, Saeed Arablooye
;
Esfidani, Mohammad Rahim
- In:
Marketing intelligence & planning
40
(
2022
)
6
,
pp. 772-786
Persistent link: https://www.econbiz.de/10013393541
Saved in:
3
The impacts of relationship marketing on cognitive dissonance, satisfaction, and loyalty : the mediating role of trust and cognitive dissonance
Sharifi, Seyed Shahin
;
Esfidani, Mohammad Rahim
- In:
International journal of retail & distribution management
42
(
2014
)
6
,
pp. 553-575
Persistent link: https://www.econbiz.de/10010386524
Saved in:
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