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~subject:"Brand image"
~subject:"Service quality"
~subject:"USA"
~type_genre:"Case study"
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Engaging consumers through branded entertainment and convergent media
1
International journal of sports marketing & sponsorship
1
Journal of sport management : the official journal of the North American Society of Sport Management
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Service Excellence als Impulsgeber : Strategien - Management - Innovationen - Branchen ; Bernd Stauss zum 60. Geburtstag
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Professional sports faculty location and vendor considerations
Smith-Ditizio, Amber A.
- In:
Supply chain management : applications for …
,
(pp. 203-218)
.
2016
Persistent link: https://www.econbiz.de/10011503315
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2
Brand perception and its relation to perceived performance of a public sports service
Alguacil Jiménez, Mario
;
Calabuig Moreno, Ferran
; …
- In:
Engaging consumers through branded entertainment and …
,
(pp. 202-220)
.
2015
Persistent link: https://www.econbiz.de/10011389619
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3
Civic paternalism in political policymaking : the public justification for no-vote stadium subsidies
Kellison, Timothy B.
;
Mondello, Michael
- In:
Journal of sport management : the official journal of …
28
(
2014
)
2
,
pp. 162-175
Persistent link: https://www.econbiz.de/10010371643
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4
Identifikation von Servicelücken bei Dienstleistungsunternehmen : die Anwendung des ISL-Ansatzes am Beispiel einer multifunktionalen Sportanlage
Woratschek, Herbert
;
Horbel, Chris
;
Popp, Bastian
- In:
Service Excellence als Impulsgeber : Strategien - …
,
(pp. 287-303)
.
2007
Persistent link: https://www.econbiz.de/10003595993
Saved in:
5
Is sport becoming too commercialised? : the Houston Astros' public relations crisis
Jensen, Ric
;
Butler, Bryan
- In:
International journal of sports marketing & sponsorship
9
(
2007/08
)
1
,
pp. 23-32
Persistent link: https://www.econbiz.de/10003678064
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