//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Brand image"
~type_genre:"Book section"
~type_genre:"Collection of articles written by one author"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Produktwissen"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Product information
67
Produktinformation
67
Consumer behaviour
21
Konsumentenverhalten
21
Deutschland
7
Germany
7
Product quality
7
Produktqualität
7
Information behaviour
6
Informationsverhalten
6
Product labelling
5
Warenkennzeichnung
5
E-commerce
4
Electronic Commerce
4
Kaufentscheidung
4
Purchase decision
4
USA
4
United States
4
Asymmetric information
3
Asymmetrische Information
3
China
3
Customer service
3
Eating habit
3
Eco-label
3
Einzelhandel
3
Ernährungsverhalten
3
Food
3
Großbritannien
3
ICT policy
3
IKT-Politik
3
Internet marketing
3
Kundenservice
3
Lebensmittel
3
Markenimage
3
Market research
3
Marktforschung
3
Online search
3
Online-Marketing
3
Online-Recherche
3
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Book / Working Paper
1
Type of publication (narrower categories)
All
Book section
Collection of articles written by one author
Article in journal
29
Aufsatz in Zeitschrift
29
Graue Literatur
3
Hochschulschrift
3
Non-commercial literature
3
Arbeitspapier
2
Aufsatz im Buch
2
Thesis
2
Working Paper
2
Sammlung
1
more ...
less ...
Language
All
English
2
German
1
Author
All
Allman, Helena F.
1
Hewett, Kelly
1
Park, Se-bum
1
Schröder, Susanne
1
Tien, Matthias
1
Published in...
All
Handbook on cross-cultural marketing
1
Schwerpunkt: Neuroökonomie, Neuromarketing und Neuromarktforschung : mit weiteren Beiträgen über Messen und Befragen, Treiberanalysen, ökonometrisches Modeling und Verkehrsmittelwerbung
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Intra-national cultural differences in thinking styles and the importance of technological product attributes for brand perceptions
Hewett, Kelly
;
Allman, Helena F.
- In:
Handbook on cross-cultural marketing
,
(pp. 115-132)
.
2020
Persistent link: https://www.econbiz.de/10013459484
Saved in:
2
Jenseits des geraden Wegs : über den Sinn nicht-linearer Treiberanalysen
Schröder, Susanne
;
Tien, Matthias
- In:
Schwerpunkt: Neuroökonomie, Neuromarketing und …
,
(pp. 493-514)
.
2007
Persistent link: https://www.econbiz.de/10003513192
Saved in:
3
Essays on retrieval ease- versus content-based judgments
Park, Se-bum
-
2004
Persistent link: https://www.econbiz.de/10003946467
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->