//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Brand image"
~type_genre:"Book section"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Produktwissen"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Product information
59
Produktinformation
59
Consumer behaviour
14
Konsumentenverhalten
14
Deutschland
7
Germany
7
Information behaviour
5
Informationsverhalten
5
Product quality
4
Produktqualität
4
China
3
Customer service
3
E-commerce
3
Eating habit
3
Electronic Commerce
3
Ernährungsverhalten
3
Food
3
Großbritannien
3
ICT policy
3
IKT-Politik
3
Kaufentscheidung
3
Kundenservice
3
Lebensmittel
3
Market research
3
Marktforschung
3
Product labelling
3
Purchase decision
3
Social Web
3
Social web
3
United Kingdom
3
Warenkennzeichnung
3
Anlageberatung
2
Betriebliches Informationssystem
2
Brand management
2
Business intelligence system
2
Communication science
2
Comparison
2
Consumer protection
2
Digitale Dienste
2
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Book section
Article in journal
29
Aufsatz in Zeitschrift
29
Graue Literatur
3
Hochschulschrift
3
Non-commercial literature
3
Arbeitspapier
2
Aufsatz im Buch
2
Thesis
2
Working Paper
2
Collection of articles written by one author
1
Sammlung
1
more ...
less ...
Language
All
German
1
English
1
Author
All
Allman, Helena F.
1
Hewett, Kelly
1
Schröder, Susanne
1
Tien, Matthias
1
Published in...
All
Handbook on cross-cultural marketing
1
Schwerpunkt: Neuroökonomie, Neuromarketing und Neuromarktforschung : mit weiteren Beiträgen über Messen und Befragen, Treiberanalysen, ökonometrisches Modeling und Verkehrsmittelwerbung
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Intra-national cultural differences in thinking styles and the importance of technological product attributes for brand perceptions
Hewett, Kelly
;
Allman, Helena F.
- In:
Handbook on cross-cultural marketing
,
(pp. 115-132)
.
2020
Persistent link: https://www.econbiz.de/10013459484
Saved in:
2
Jenseits des geraden Wegs : über den Sinn nicht-linearer Treiberanalysen
Schröder, Susanne
;
Tien, Matthias
- In:
Schwerpunkt: Neuroökonomie, Neuromarketing und …
,
(pp. 493-514)
.
2007
Persistent link: https://www.econbiz.de/10003513192
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->