//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Brand management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Donvito, Raffaele"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand management
Consumer behaviour
10
Konsumentenverhalten
10
Luxury goods
8
Luxusgüter
8
Brand image
4
Markenimage
4
Comparison
3
Designation of origin
3
Herkunftsbezeichnung
3
Markenführung
3
Rules of origin
3
Ursprungsregeln
3
Vergleich
3
Welt
3
World
3
Beziehungsmarketing
2
Bibliometrics
2
Bibliometrie
2
Brand
2
Business network
2
Creativity
2
International
2
Internet marketing
2
Kreativität
2
Luxury
2
Markenartikel
2
Online-Marketing
2
Perception
2
Personality psychology
2
Persönlichkeitspsychologie
2
Relationship marketing
2
Unternehmensnetzwerk
2
Wahrnehmung
2
Weinbau
2
Wine industry
2
country of origin
2
creativity
2
luxury
2
Adoption models
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Donvito, Raffaele
3
Aiello, Gaetano
2
Godey, Bruno
1
Manthiou, Aikaterini
1
Mazzoli, Valentina
1
Nechaeva, Olga
1
Pederzoli, Daniele
1
Rokka, Joonas
1
Singh, Rahul
1
Vescovi, Tiziano
1
more ...
less ...
Published in...
All
Journal of business research : JBR
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
The journal of brand management : an international journal
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Brand engagement into self-concept and culture : a literature review for a future research agenda
Nechaeva, Olga
;
Mazzoli, Valentina
;
Donvito, Raffaele
- In:
The journal of brand management : an international journal
30
(
2023
)
5
,
pp. 414-431
Persistent link: https://www.econbiz.de/10014372595
Saved in:
2
Social media marketing efforts of luxury brands : influence on brand equity and consumer behavior
Godey, Bruno
;
Manthiou, Aikaterini
;
Pederzoli, Daniele
; …
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5833-5841
Persistent link: https://www.econbiz.de/10011597522
Saved in:
3
Creativity and passion between global branding and country of origin roots
Aiello, Gaetano
;
Donvito, Raffaele
;
Vescovi, Tiziano
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
4
,
pp. 357-360
Persistent link: https://www.econbiz.de/10010408098
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->