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~subject:"Business network"
~type_genre:"Aufsatz im Buch"
~type_genre:"Commentary"
~type_genre:"Reprint"
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Business network
B-to-B-Marketing
470
Business-to-business marketing
470
Lieferantenmanagement
82
Supplier relationship management
82
Deutschland
64
Germany
64
Beziehungsmarketing
51
Relationship marketing
51
Marketing management
50
Marketingmanagement
50
Brand management
45
Markenführung
45
Theorie
45
Theory
45
Bundling strategy
30
E-commerce
30
Electronic Commerce
30
Leistungsbündel
30
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22
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22
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22
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19
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1
Bueno Merino, Pascale
1
Calaminus, Günter
1
Cova, Bernard
1
Denize, Sara
1
Ellis, Nick
1
Glowik, Mario
1
Grandval, Samuel
1
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Harnesk, Dan
1
Hilmersson, Mikael
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Iino, Takashi
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1
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1
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1
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1
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1
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1
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1
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1
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Field guide to case study research in business-to-business marketing and purchasing
2
Netzwerkansätze im Business-to-Business-Marketing : Beschaffung, Absatz und Implementierung neuer Technologien
2
The Oxford handbook of strategic sales and sales management
2
The economics of interfirm networks
2
Collaboration and competition in business ecosystems
1
Economies et sociétés ; 45,4
1
Electronic business interoperability : concepts, opportunities and challenges
1
Handbook of business-to-business marketing
1
Handbook of relationship marketing
1
Marketing in Forschung und Praxis : [Jubiläumsausgabe zum 40-jährigen Bestehen der Arbeitsgemeinschaft für Marketing]
1
Marketing in the socially-networked world : challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Chicago, Illinois, USA, 17 - 19 August 2012
1
Orchestration of the global network organization
1
Research on knowledge, innovation and internationalization
1
Social media in strategic management
1
The Oxford handbook of project management
1
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ECONIS (ZBW)
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11
Le renouveau du business model par l'écosystème d'affaires : le cas d'un réseau mondial de distribution en milieu B-to-B
Bueno Merino, Pascale
;
Grandval, Samuel
-
2011
Persistent link: https://www.econbiz.de/10009580275
Saved in:
12
Shaping projects, building networks
Cova, Bernard
;
Salle, Robert
- In:
The Oxford handbook of project management
,
(pp. 391-409)
.
2011
Persistent link: https://www.econbiz.de/10008840246
Saved in:
13
Organizational commitment to sales
Johnston, Wesley J.
;
Peters, Linda D.
- In:
The Oxford handbook of strategic sales and sales management
,
(pp. 457-488)
.
2011
Persistent link: https://www.econbiz.de/10008991458
Saved in:
14
Convergence of information security in B2B networks
Harnesk, Dan
- In:
Electronic business interoperability : concepts, …
,
(pp. 571-595)
.
2011
Persistent link: https://www.econbiz.de/10009408665
Saved in:
15
Organizational Commitment to Sales
Johnston, Wesley J.
;
Peters, Linda D.
- In:
The Oxford handbook of strategic sales and sales management
.
2011
Persistent link: https://www.econbiz.de/10012885336
Saved in:
16
Escaping the trap of low-cost production and high dependency : a case study of the internationalization networks of small subcontractors from the Baltic States
Jansson, Hans
;
Hilmersson, Mikael
- In:
Research on knowledge, innovation and internationalization
,
(pp. 225-247)
.
2009
Persistent link: https://www.econbiz.de/10003947296
Saved in:
17
The IMP perspective : assets and liabilities of business relationships
H°akansson, H°akan
;
Snehota, Ivan
- In:
Handbook of relationship marketing
,
(pp. 69-93)
.
2000
Persistent link: https://www.econbiz.de/10001559305
Saved in:
18
Vom Buying Center zum Buying Network?
Klöter, Ralf
- In:
Netzwerkansätze im Business-to-Business-Marketing : …
,
(pp. 125-154)
.
1994
Persistent link: https://www.econbiz.de/10001289032
Saved in:
19
Netzwerkansätze im Investitionsgütermarketing : eine Weiterentwicklung multi-organisationaler Interaktionsansätze?
Calaminus, Günter
- In:
Netzwerkansätze im Business-to-Business-Marketing : …
,
(pp. 93-124)
.
1994
Persistent link: https://www.econbiz.de/10001289033
Saved in:
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