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"Futurizing" smart service : implications for service researchers and managers
Wuenderlich, Nancy V.
;
Heinonen, Kristina
;
Ostrom, Amy L.
; …
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 442-447
Persistent link: https://www.econbiz.de/10011418323
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