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~subject:"Consumer behaviour"
~subject:"Persönlichkeitsmerkmal"
~subject:"United States"
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Search: person:"Goldsmith, Ronald"
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Consumer behaviour
Persönlichkeitsmerkmal
United States
Konsumentenverhalten
31
USA
13
Brand
6
Markenartikel
6
Brand management
5
Internet marketing
5
Markenführung
5
Online-Marketing
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Personality psychology
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Persönlichkeitspsychologie
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Social Web
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Social web
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Tourism marketing
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Electronic Commerce
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Online-Handel
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English
33
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Goldsmith, Ronald E.
32
Flynn, Leisa Reinecke
9
Clark, Ronald A.
5
Hofacker, Charles F.
3
Swilley, Esther
3
Goldsmith, Elizabeth B.
2
Lafferty, Barbara A.
2
Pagani, Margherita
2
Andrews MacLelland, Melinda
1
Bacile, Todd J.
1
Bolander, Willy
1
Bone, Sterling
1
Bonn, Mark Andrew
1
Bridges, Eileen
1
Brusco, Michael J.
1
Chaplin, Lan Nguyen
1
Goldsmith, Kelly
1
Griskevicius, Vladas
1
Hamilton, Rebecca W.
1
Hauteville, François d'
1
Hill, Ronald Paul
1
Hochstein, Bryan
1
Hofacker, Charles
1
John, Deborah Roedder
1
Kilsheimer, Jacqueline C.
1
Kim, Daekwan
1
McMahon, Dave
1
Mittal, Chiraag
1
Montford, William J.
1
O'Guinn, Thomas C.
1
Pagani, Marghertia
1
Peloza, John
1
Perracchio, Andrea
1
Piff, Paul
1
Pillai, Kishore Gopalakrishna
1
Plouffe, Christopher R.
1
Pollitte, Wesley
1
Ramirez, Edward
1
Roux, Caroline
1
Shah, Anuj
1
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Journal of retailing and consumer services
4
International journal of consumer studies
2
International journal of electronic marketing and retailing : IJEMR
2
Journal of consumer behaviour : an international research review
2
Journal of marketing theory and practice
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of the Academy of Marketing Science
2
Psychology & marketing
2
Psychology of branding
2
Advances in electronic marketing
1
Akron business and economic review
1
Branding and sustainable competitive advantage : building virtual presence
1
Contemporary research in e-marketing ; 1
1
European journal of marketing : EJM
1
Handbook of developments in consumer behaviour
1
International journal of advertising : the quarterly review of marketing communications
1
Journal of fashion marketing and management
1
Journal of promotion management : JPM
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
New developments and approaches in consumer behavior research
1
The journal of brand management : an international journal
1
The journal of consumer marketing
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ECONIS (ZBW)
33
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11
You're nothing without me : what consumers contribute to brands
Tsiotsou, Rodoula H.
;
Goldsmith, Ronald E.
- In:
Psychology of branding
,
(pp. 55-74)
.
2013
Persistent link: https://www.econbiz.de/10009775620
Saved in:
12
Antecedents of coupon proneness : a key mediator of coupon redemption
Clark, Ronald A.
;
Zboja, James J.
;
Goldsmith, Ronald E.
- In:
Journal of promotion management : JPM
19
(
2013
)
2
,
pp. 188-210
Persistent link: https://www.econbiz.de/10009754900
Saved in:
13
Black Friday and Cyber Monday : understanding consumer intentions on two major shopping days
Swilley, Esther
;
Goldsmith, Ronald E.
- In:
Journal of retailing and consumer services
20
(
2013
)
1
,
pp. 43-50
Persistent link: https://www.econbiz.de/10009702212
Saved in:
14
Extraversion as a stimulus for user-generated content
Pagani, Marghertia
;
Goldsmith, Ronald E.
;
Hofacker, …
- In:
Journal of research in interactive marketing : …
7
(
2013
)
4
,
pp. 242-256
Persistent link: https://www.econbiz.de/10010222789
Saved in:
15
Motivators of market mavenism in the retail environment
Goldsmith, Ronald E.
;
Flynn, Leisa Reinecke
;
Clark, …
- In:
Journal of retailing and consumer services
19
(
2012
)
4
,
pp. 390-397
Persistent link: https://www.econbiz.de/10009571291
Saved in:
16
Brand engagement and brand loyalty
Goldsmith, Ronald E.
- In:
Branding and sustainable competitive advantage : …
,
(pp. 121-135)
.
2012
Persistent link: https://www.econbiz.de/10009707213
Saved in:
17
New developments in the diffusion of innovations
Goldsmith, Ronald E.
- In:
Handbook of developments in consumer behaviour
,
(pp. 246-282)
.
2012
Persistent link: https://www.econbiz.de/10009569457
Saved in:
18
The effects of scarcity on consumer decision journeys
Hamilton, Rebecca W.
;
Thompson, Debora
;
Bone, Sterling
; …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
3
,
pp. 532-550
Persistent link: https://www.econbiz.de/10012107230
Saved in:
19
A services perspective for text message coupon customization
Bacile, Todd J.
;
Goldsmith, Ronald E.
- In:
Journal of research in interactive marketing : …
5
(
2011
)
4
,
pp. 244-257
Persistent link: https://www.econbiz.de/10009486393
Saved in:
20
Social influence and sustainability in households
Goldsmith, Elizabeth B.
;
Goldsmith, Ronald E.
- In:
International journal of consumer studies
35
(
2011
)
2
,
pp. 117-121
Persistent link: https://www.econbiz.de/10008933406
Saved in:
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