//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Consumer behaviour"
~subject:"USA"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Fernsehprogramm"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
USA
Fernsehprogramm
945
Television programme
823
Deutschland
244
Germany
211
Fernsehen
159
United States
136
Television
131
Theorie
108
Theory
102
Fernsehsender
93
Fernsehwerbung
92
Mediennutzung
91
Media usage
89
Television advertising
89
Television industry
85
Werbewirkung
64
Advertising effects
63
Privater Fernsehsender
61
Commercial television
60
Konsumentenverhalten
60
Professional sports
60
Profisport
60
Wettbewerb
56
Competition
52
Football
51
Fußball
51
Rundfunkpolitik
51
Broadcasting policy
44
Film industry
43
Film production
43
Filmproduktion
43
Filmwirtschaft
43
Medienökonomik
43
Media economics
41
Product Placement
40
Product placement
40
Sport
39
Sportveranstaltung
39
more ...
less ...
Online availability
All
Undetermined
33
Free
30
Type of publication
All
Article
128
Book / Working Paper
65
Type of publication (narrower categories)
All
Article in journal
113
Aufsatz in Zeitschrift
113
Graue Literatur
32
Non-commercial literature
32
Working Paper
28
Arbeitspapier
27
Aufsatz im Buch
15
Book section
15
Case study
5
Fallstudie
5
Aufsatzsammlung
3
Collection of articles of several authors
3
Hochschulschrift
3
Sammelwerk
3
Thesis
3
Amtsdruckschrift
1
Bibliografie enthalten
1
Bibliographie
1
Bibliography included
1
Conference proceedings
1
Government document
1
Konferenzschrift
1
more ...
less ...
Language
All
English
176
German
14
Undetermined
3
Author
All
Bursztyn, Leonardo
6
Roth, Christopher
5
Waldfogel, Joel
5
Amegashie, J. Atsu
4
Crawford, Gregory S.
4
Mixon, Franklin G.
4
Oberholzer-Gee, Felix
4
Yanagizawa-Drott, David
4
Humphreys, Brad R.
3
McEvoy, Chad D.
3
Rao, Aakaash
3
Rao, Akaash
3
Romaniuk, Jenni
3
Russell, Cristel Antonia
3
Shcherbakov, Oleksandr
3
Beasley, Fred
2
Cobbs, Joe
2
Einstein, Mara
2
Förster, Kati
2
Gabszewicz, Jean Jaskold
2
Gallucci, Marcello
2
Gui, Marco
2
Hennig-Thurau, Thorsten
2
Jaeger, David A.
2
Joyce, Theodore J.
2
Kaestner, Robert
2
Karlan, Dean
2
Kearney, Melissa Schettini
2
Laussel, Didier
2
Le Breton, Michel
2
Lee, Robin S.
2
Levin, Aron
2
Levine, Phillip B.
2
Levitt, Steven D.
2
Manolis, Chris
2
Minto, Taisa C.
2
Morse, Alan L.
2
Myers, Caitlin K.
2
Nalbantis, Georgios
2
Noguti, Valeria
2
more ...
less ...
Institution
All
National Bureau of Economic Research
2
British Film Institute
1
USA / Congress / Senate / Committee on Commerce, Science, and Transportation
1
University of Ottawa / Centre for Trade Policy and Law
1
Published in...
All
The journal of media economics
14
Journal of advertising research
7
Working paper / National Bureau of Economic Research, Inc.
7
JMM : the international journal on media management
4
Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
4
The American journal of economics and sociology
4
Discussion paper / Centre for Economic Policy Research
3
Journal of promotion management : JPM
3
Journal of sports economics
3
Psychology & marketing
3
Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
Applied economics
2
Applied economics letters
2
CESifo working papers
2
Engaging consumers through branded entertainment and convergent media
2
European journal of marketing : EJM
2
International journal of sport finance
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Marketing theory
2
NBER working paper series
2
Sport management review
2
The journal of law & economics
2
Warwick economic research papers
2
Allmächtige PR, ohnmächtige PR : die doppelte Vertrauenskrise der PR
1
An American Enterprise Institute/Ballinger publication
1
Annual Marketing Research Conference : contributed papers, 1953
1
Applied financial economics
1
Arts and the market
1
Asia Pacific journal of marketing and logistics
1
Atlantic economic journal : AEJ
1
Australasian marketing journal
1
Brookings-Wharton papers on urban affairs
1
CESifo Working Paper
1
CISEPS Research Paper
1
CORE discussion papers : DP
1
Contemporary research in sports economics : proceedings of the 5th ESEA Conference
1
Cultural studies and anti-consumerism : a critical encounter
1
Discussion paper / Institute of Social and Economic Research
1
Discussion paper series / IZA
1
more ...
less ...
Source
All
ECONIS (ZBW)
186
USB Cologne (EcoSocSci)
6
EconStor
1
Showing
191
-
193
of
193
Sort
Relevance
Date (newest first)
Date (oldest first)
191
Inside prime time
Gitlin, Todd
-
1983
-
1. ed.
Persistent link: https://www.econbiz.de/10004779410
Saved in:
192
Theories of television program selection : a discussion of the Spence-Owen model
Lence, Robert
-
1978
Persistent link: https://www.econbiz.de/10000807340
Saved in:
193
Radio and television audience research
Nielsen, Arthur C.
- In:
Annual Marketing Research Conference : contributed …
,
(pp. 29-65)
.
1953
Persistent link: https://www.econbiz.de/10003640487
Saved in:
First
Prev
11
12
13
14
15
16
17
18
19
20
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->