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~subject:"Consumer behaviour"
~subject:"Wirtschaftswachstum"
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Consumer behaviour
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Handbook of consumer psychology
42
The Routledge companion to identity and consumption
32
The Routledge companion to consumer behavior
28
Transformative consumer research for personal and collective well-being
26
Economic growth and development
22
Product experience
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Routledge handbook of South Asian economics
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Development and underdevelopment : the political economy of global inequality
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International development : issues and challenges
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Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
19
The evolution of brands : from signals of quality to storehouses of trust
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Handbook of brand relationships
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Chancen des Wachstums : globale Perspektiven für den Wohlstand von morgen
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China's three decades of economic reforms
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Country case studies
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Cross-cultural and critical perspectives on brands
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Economic growth in Europe since 1945
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Growth and poverty in sub-Saharan Africa
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Rising China in the changing world economy
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The Turkish economy : the real economy, corporate governance and reform
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Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
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Aid for trade and development
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Cambodia's economic transformation
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Consumer culture theory
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Consumer-brand relationships : theory and practice
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Development, democracy, and the state : critiquing the Kerala model of development
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External liberalization in Asia, post-socialist Europe, and Brazil
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Heterodox macroeconomics : Keynes, Marx and globalization
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Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
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Law and development perspective on international trade law : The Law and Development Institute
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Living standards and the wealth of nations : successes and failures in real convergence
15
Long-run growth, social institutions and living standards
15
New developments and approaches in consumer behavior research
15
Reform and development in China : what can China offer the developing world?
15
Research handbook on ethical consumption : contemporary research in responsible and sustainable consumer behaviour
15
Social psychology of consumer behavior
15
The Great Recession and developing countries : economic impact and growth prospects
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The Routledge companion to digital consumption
15
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
14
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
14
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1
Activist brands : exploring the boundaries of controversy
Sandes, Fábio Shimabukuro
- In:
Effective digital marketing for improving society …
,
(pp. 143-153)
.
2024
Persistent link: https://www.econbiz.de/10014463411
Saved in:
2
AI and new forms of market interaction to enhance customer experience : a management perspective
Pugna, Irina-Bogdana
;
Popescu, Ioana-Cecilia
;
Henson, Martin
- In:
Reshaping Power Dynamics Between Sustainable Growth and …
,
(pp. 35-47)
.
2024
Persistent link: https://www.econbiz.de/10014555814
Saved in:
3
AI symphony : orchestrating economic resonance in India and ASEAN countries
Ghildiyal, Varnesh
;
Kuruva, Mahendra Babu
;
Bahuguna, Durgesh
- In:
Artificial intelligence and machine learning-powered …
,
(pp. 289-302)
.
2024
Persistent link: https://www.econbiz.de/10014525209
Saved in:
4
AI-personalization paradox : navigating consumer behavior in a filter bubble era
Jindal, Priyanshi
;
Gouri, Harshit
- In:
AI impacts in digital consumer behavior
,
(pp. 82-111)
.
2024
Persistent link: https://www.econbiz.de/10014636156
Saved in:
5
All users are equal, but some users are more equal than others : exploring the psychology of users that follow social media influencers
Murteira, Carla Sofia Ribeiro
;
Antunes, Ana Cristina
- In:
Using influencer marketing as a digital business strategy
,
(pp. 89-111)
.
2024
Persistent link: https://www.econbiz.de/10014462330
Saved in:
6
Analysing the advent and growth of Ed-Tech industry during and post-pandemic
Hasija, Kiran Gehani
;
Nupur
- In:
Contemporary challenges in social science management : …
,
(pp. 135-152)
.
2024
Persistent link: https://www.econbiz.de/10014558818
Saved in:
7
Analysis of luxury consumption in economic downturn based on alternative theory
Yin, Yanyan
;
Yang, Xuan
;
Wang, Keke
;
Tian, Jiaojiao
- In:
Internet finance and digital economy : advances in …
,
(pp. 55-64)
.
2024
Persistent link: https://www.econbiz.de/10014533694
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8
Analyzing perspectives on lifestyle m-health apps : user and non-user insights
Keller, Veronika
;
Ercsey, Ida
- In:
Effective digital marketing for improving society …
,
(pp. 48-67)
.
2024
Persistent link: https://www.econbiz.de/10014463397
Saved in:
9
Applicability of the technology acceptance model in examining consumer adoption patterns of online video streaming services : a factor-analytic study
Roy, Shaunak
;
Banerjee, Shivaji
- In:
Perspectives in marketing, innovation and strategy
,
(pp. 70-80)
.
2023
Persistent link: https://www.econbiz.de/10014520729
Saved in:
10
The audience in media markets
Medina, Mercedes
;
Pérez-Latre, Francisco J.
; …
- In:
De Gruyter handbook of media economics
,
(pp. 169-183)
.
2024
Persistent link: https://www.econbiz.de/10014538891
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