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~subject:"Consumer behaviour"
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Acoustic influences on consumer behavior : empirical studies on the effects of in-store music and product sound
Knöferle, Klemens Michael
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2011
Persistent link: https://www.econbiz.de/10009540671
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Multimodale Erlebnisvermittlung am Point of Sale : eine verhaltenswissenschaftliche Analyse unter besonderer Berücksichtigung der Wirkungen von Musik und Duft
Salzmann, Ralph
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2007
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1. Aufl.
Persistent link: https://www.econbiz.de/10003527950
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