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~subject:"Controlling"
~type_genre:"Collection of articles written by one author"
~type_genre:"Reference book"
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Lexikon Kennzahlen für Marketing und Vertrieb : das Marketing-Cockpit von A - Z
Schneider, Willy
;
Hennig, Alexander
-
2008
-
2., vollst. überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003697308
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Kennzahlen Marketing und Vertrieb
Schneider, Willy
;
Hennig, Alexander
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2001
Persistent link: https://www.econbiz.de/10001563475
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3
Beiträge zum Marketing-Management : Planung, Organisation, Controlling
Köhler, Richard
-
1993
-
3., erweiterte Auflage
Persistent link: https://www.econbiz.de/10000339786
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