//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Corporate planning"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Key-Account-Management"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Corporate planning
Key account management
379
Key-Account-Management
370
Kundengruppenmanagement
215
Relationship marketing
101
Beziehungsmarketing
100
Lieferantenmanagement
82
Supplier relationship management
82
Deutschland
58
Theorie
58
Theory
57
Germany
52
Strategisches Management
40
Strategic management
35
Verkauf
32
B-to-B-Marketing
29
Kundenwert
29
Selling
29
Business-to-business marketing
28
USA
28
Customer value
27
Multinationales Unternehmen
27
United States
27
Vertrieb
27
Internationales Marketing
25
Physical distribution
25
Transnational corporation
24
Erfolgsfaktor
22
Marketing management
21
Marketingmanagement
21
Salespeople
19
Success factor
19
Verkaufspersonal
19
Kundenmanagement
18
Marketing
18
Accounting
17
Rechnungswesen
17
Kundenanalyse
15
Consumer behaviour
14
Konsumentenverhalten
14
Betriebliche Wertschöpfung
13
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Language
All
English
1
Author
All
McDonald, Malcolm
1
Woodburn, Diana
1
Published in...
All
Handbook of strategic account management : a comprehensive resource
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Strategic account plans : their crucial role in strategic account management
McDonald, Malcolm
;
Woodburn, Diana
- In:
Handbook of strategic account management : a …
,
(pp. 245-265)
.
2014
Persistent link: https://www.econbiz.de/10010341340
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->