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Search: "Nakata, Cheryl"
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New product development
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Nakata, Cheryl
6
Elliot, Esi A.
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Weidner, Kelly
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Beyond Hofstede : culture frameworks for global marketing and management
2
The journal of product innovation management : an international publication of the Product Development & Management Association
2
Business horizons
1
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ECONIS (ZBW)
6
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Design thinking for innovation : considering distinctions, fit, and use in firms
Nakata, Cheryl
- In:
Business horizons
63
(
2020
)
6
,
pp. 763-772
Persistent link: https://www.econbiz.de/10012388357
Saved in:
2
Cross-cultural creativity : conceptualization and propositions for global new product development
Elliot, Esi A.
;
Nakata, Cheryl
- In:
The journal of product innovation management : an …
30
(
2013
),
pp. 110-125
Persistent link: https://www.econbiz.de/10010211477
Saved in:
3
Enhancing new product adoption at the base of the pyramid : a contextualized model
Nakata, Cheryl
;
Weidner, Kelly
- In:
The journal of product innovation management : an …
29
(
2012
)
1
,
pp. 21-32
Persistent link: https://www.econbiz.de/10009411909
Saved in:
4
Going beyond Hofstede : why we need to and how
Nakata, Cheryl
- In:
Beyond Hofstede : culture frameworks for global …
,
(pp. 3-15)
.
2009
Persistent link: https://www.econbiz.de/10003864752
Saved in:
5
Reflexive considerations of culture theories in global marketing
Nakata, Cheryl
- In:
Beyond Hofstede : culture frameworks for global …
,
(pp. 247-277)
.
2009
Persistent link: https://www.econbiz.de/10003864794
Saved in:
6
Beyond Hofstede : culture frameworks for global marketing and management
Nakata, Cheryl
(
ed.
)
-
2009
Persistent link: https://www.econbiz.de/10003822867
Saved in:
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