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~subject:"Customer value"
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Customer value
B-to-B-Marketing
3,427
Business-to-business marketing
3,424
Lieferantenmanagement
1,535
Supplier relationship management
1,535
Relationship marketing
760
Beziehungsmarketing
758
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571
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Keränen, Joona
7
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4
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4
Hinterhuber, Andreas
4
Hutt, Michael D.
4
Kleinaltenkamp, Michael
4
Kumar, V.
4
Tarasi, Crina O.
4
Terho, Harri
4
Ulaga, Wolfgang
4
Walker, Beth A.
4
Liozu, Stephan
3
Russo, Ivan
3
Aarikka-Stenroos, Leena
2
Anderson, James C.
2
Belz, Christian
2
Billett, Matthew T.
2
Burton, Jamie
2
Cabiddu, Francesca
2
Chatterjee, Sharmila C.
2
Cobelli, Nicola
2
Confente, Ilenia
2
Cova, Bernard
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Elgeti, Laura
2
Frow, Pennie
2
Gligor, David M.
2
Griffin, Abbie
2
Haas, Alexander
2
He, Jiaxun
2
Hilton, Toni
2
Jalkala, Anne
2
Kirchberger, Markus
2
Parvinen, Petri
2
Payne, Adrian
2
Rajala, Risto
2
Salonen, Anna
2
Schmitz, Christian
2
Selnes, Fred
2
Tecklenburg, Tim
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1
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1
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Industrial marketing management : the international journal for industrial and high-tech firms
39
The journal of business & industrial marketing
13
Journal of business-to-business marketing
7
Journal of business research : JBR
6
Journal of marketing
6
Innovation in pricing : contemporary theories and best practices
4
Marketing theory
4
Creating and managing superior customer value
3
Beiträge zum Controlling
2
Journal of customer behaviour
2
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
2
Journal of service research
2
Management decision : MD
2
Marketing intelligence & planning
2
B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
1
Business relationship management and marketing
1
Business strategy and the environment
1
California management review
1
Doctoral dissertation
1
Edition scientifique
1
Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation
1
Entrepreneurial challenges in the 21st century : creating stakeholder value co-creation
1
Gabler Edition Wissenschaft / Business-to-Business-Marketing
1
Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Handbook of business-to-business marketing
1
Information systems and e-business management : ISeB
1
Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
1
International business and economics research journal
1
International journal of business and emerging markets : IJBEM
1
International journal of procurement management
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of services and operations management
1
JOBR-D-21-02615
1
Journal of forest economics : JFE
1
Journal of marketing management : MM
1
Journal of modelling in management
1
Journal of revenue and pricing management
1
Journal of the Academy of Marketing Science
1
Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
144
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91
Customer-centric leadership : how to manage strategic customers as assets in B2B markets
Senn, Christoph
;
Thoma, Axel
;
Yip, George S.
- In:
California management review
55
(
2012/13
)
3
,
pp. 27-59
Persistent link: https://www.econbiz.de/10009771568
Saved in:
92
Effects of customer equity drivers on customer loyalty in B2B context
Ramaseshan, B.
;
Rabbanee, Fazlul K.
;
Hui, Laine Tan Hsin
- In:
The journal of business & industrial marketing
28
(
2013
)
4
,
pp. 335-346
Persistent link: https://www.econbiz.de/10009747467
Saved in:
93
Customer value of internet-based business services towards a conceptual model
Peslova, Eva
-
2013
-
1. Aufl.
Persistent link: https://www.econbiz.de/10009788675
Saved in:
94
Operatives Vertriebscontrolling in österreichischen B2B-Unternehmen, Gender Differences in Complaint Behaviour, Präferenzmessung :Verbesserungspotentiale am Beispiel der Customer V...
2013
Persistent link: https://www.econbiz.de/10010187295
Saved in:
95
Impact of service quality dimensions on the formation of customer value in B To B services
Munnukka, Juha
;
Järvi, Pentti
;
Outi, Uusitalo
- In:
Marketing intelligence & planning
31
(
2013
)
3
,
pp. 286-299
Persistent link: https://www.econbiz.de/10009760640
Saved in:
96
Customer perceptions of the value of new packaging technologies
Hakola, Jenni
- In:
The journal of business & industrial marketing
28
(
2013
)
8
,
pp. 649-659
Persistent link: https://www.econbiz.de/10010222166
Saved in:
97
Towards a framework of customer value assessment in B2B markets : an exploratory study
Keränen, Joona
;
Jalkala, Anne
- In:
Industrial marketing management : the international …
42
(
2013
)
8
,
pp. 1307-1317
Persistent link: https://www.econbiz.de/10010227751
Saved in:
98
Supplier representative activities and customer perceived value in complex industrial solutions
Prior, Daniel D.
- In:
Industrial marketing management : the international …
42
(
2013
)
8
,
pp. 1192-1201
Persistent link: https://www.econbiz.de/10010227781
Saved in:
99
Identifying potential sources of value in a packaging value chain
Niemelä-Nyrhinen, Jenni
;
Uusitalo, Outi
- In:
The journal of business & industrial marketing
28
(
2013
)
2
,
pp. 76-85
Persistent link: https://www.econbiz.de/10009723088
Saved in:
100
Defining, measuring, and managing business reference value
Kumar, V.
;
Petersen, J. Andrew
;
Leone, Robert P.
- In:
Journal of marketing
77
(
2013
)
1
,
pp. 68-86
Persistent link: https://www.econbiz.de/10009725654
Saved in:
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