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The effect of data empowerment on channel resilience : the roles of ambidextrous learning, guanxi inertia and enterprise openness
Dong, Weiwei
;
Dong, Miaomiao
;
Qin, Jian
- In:
Journal of business-to-business marketing
30
(
2023
)
4
,
pp. 419-439
Persistent link: https://www.econbiz.de/10014447810
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