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~subject:"Dienstleistungsqualität"
~type_genre:"Reprint"
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Search: subject:"Customer relationship management"
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Dienstleistungsqualität
Beziehungsmarketing
47
Relationship marketing
47
Consumer behaviour
9
Konsumentenverhalten
9
Marketing management
8
Marketingmanagement
8
Brand management
7
Markenführung
7
Brand
6
Markenartikel
6
Service quality
6
Customer satisfaction
5
Kundenzufriedenheit
5
Dienstleistungsmarketing
4
Lieferantenmanagement
4
Marketing
4
Services marketing
4
Strategic management
4
Strategisches Management
4
Supplier relationship management
4
Confidence
3
Dienstleistungssektor
3
Marketing theory
3
Marketingtheorie
3
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3
USA
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United States
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2
Computer-assisted marketing
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E-commerce
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Electronic Commerce
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IT-gestütztes Marketing
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Reprint
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3,068
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174
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174
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97
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43
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30
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Baron, Steve
2
Bungay Stanier, Michael
1
Cheng, T. C. E.
1
Duff, Angus
1
East, Robert
1
Guo, Xin
1
Hair, Mario
1
Lai, L. C. F.
1
Vanhuele, M.
1
Wright, Mike
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Yeung, A. C. L.
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Sage library in marketing
2
Brand management ; Vol. 2
1
Chinese management in the 'harmonious society' : managers, markets and the globalized economy
1
Corporate brand and corporate reputation
1
Transforming e-business practices and applications : emerging technologies and concepts
1
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ECONIS (ZBW)
6
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1
The antecedents and consequences of commitment in bank-corporate relationships : evidence from the Chinese banking market
Guo, Xin
;
Duff, Angus
;
Hair, Mario
- In:
Chinese management in the 'harmonious society' : …
,
(pp. 123-144)
.
2011
Persistent link: https://www.econbiz.de/10008907264
Saved in:
2
The creation of the sub-discipline of services marketing
Baron, Steve
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008664678
Saved in:
3
The development of ideas for the marketing of services
Baron, Steve
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008664679
Saved in:
4
Customer loyalty
East, Robert
;
Wright, Mike
;
Vanhuele, M.
-
2010
Persistent link: https://www.econbiz.de/10003924353
Saved in:
5
The driving forces of customer loyalty : a study of internet service providers in Hong Kong
Cheng, T. C. E.
;
Lai, L. C. F.
;
Yeung, A. C. L.
- In:
Transforming e-business practices and applications : …
,
(pp. 44-61)
.
2010
Persistent link: https://www.econbiz.de/10003925108
Saved in:
6
Living the brand at Airtours Holidays : making the connection between brand, culture and employee satisfaction
Bungay Stanier, Michael
-
2009
Persistent link: https://www.econbiz.de/10003785206
Saved in:
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