Temme, Dirk (contributor); Kreis, Henning (contributor); … - 2006
After years of stagnancy, PLS path modeling has recently attracted renewed interest from applied researchers in … marketing. At the same time, the availability of software alternatives to Lohmöller's LVPLS package has considerably increased … (PLS-Graph, PLS-GUI, SPAD-PLS, SmartPLS). To help the user to make an informed decision, the existing programs are reviewed …