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International journal of electronic marketing and retailing : IJEMR
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Virtual communities : the impact of a commercial orientation on the attitudes towards virtual communities
Lee, Min-young
;
Atkins, Kelly Green
;
Kim, Youn-kyung
- In:
International journal of electronic marketing and …
2
(
2008/09
)
3
,
pp. 220-238
Persistent link: https://www.econbiz.de/10003801514
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