//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Germany"
~type_genre:"Glossar enthalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Markenführung"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Germany
Brand management
9
Markenführung
9
Markenpolitik
8
B-to-B-Marketing
3
Brand
3
Business-to-business marketing
3
Markenartikel
3
Theorie
3
Theory
3
Welt
3
World
3
Betriebswirtschaftslehre
2
Brand image
2
Business economics
2
Consumer behaviour
2
Deutschland
2
Kommunikation
2
Konsumentenverhalten
2
Markenimage
2
Marketing
2
Strategisches Management
2
USA
2
United States
2
Ausschreibung
1
Bekleidungsindustrie
1
Betriebliches Informationssystem
1
Business intelligence system
1
Business organization
1
Clothing industry
1
Competitive tendering
1
Controlling
1
Designer
1
Deutschsprachiger Raum
1
E-commerce
1
Eco-label
1
Electronic Commerce
1
Erfolgsplanung
1
Fashion
1
German-speaking countries
1
more ...
less ...
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Glossar enthalten
Aufsatz im Buch
378
Book section
378
Hochschulschrift
354
Thesis
284
Article in journal
166
Aufsatz in Zeitschrift
166
Case study
152
Fallstudie
152
Graue Literatur
143
Non-commercial literature
143
Collection of articles of several authors
113
Sammelwerk
113
Aufsatzsammlung
80
Bibliografie enthalten
66
Bibliography included
66
Arbeitspapier
55
Working Paper
55
Konferenzschrift
45
Conference proceedings
32
Lehrbuch
29
Textbook
24
Handbook
22
Handbuch
22
Ratgeber
13
Guidebook
12
Interview
10
Fallstudiensammlung
5
Festschrift
5
Company information
4
Firmeninformation
4
Bibliografie
3
Bildband
2
Collection of articles written by one author
2
Forschungsbericht
2
Glossary included
2
Market information
2
Marktinformation
2
Sammlung
2
Systematic review
2
more ...
less ...
Language
All
German
2
Author
All
Baumgarth, Carsten
2
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Markenpolitik : Markenwirkungen,
Markenführung
, Markencontrolling
Baumgarth, Carsten
-
2004
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10002003539
Saved in:
2
Markenpolitik : Markenwirkungen,
Markenführung
, Markenforschung
Baumgarth, Carsten
-
2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001607492
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->