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Service marketing
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service marketing
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Health marketing quarterly
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Services marketing quarterly
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ECONIS (ZBW)
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Services marketing and medical tourism : the impact on private health services in Bangkok
James, Paul
- In:
Journal of management research
12
(
2020
)
1
,
pp. 37-56
Persistent link: https://www.econbiz.de/10012156642
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2
Telemedicine acceptance during the COVID-19 pandemic : user satisfaction and strategic healthcare marketing considerations
Sabbir, Md. Mahiuddin
;
Khan Md. Raziuddin Taufique
; …
- In:
Health marketing quarterly
38
(
2021
)
2/3
,
pp. 168-187
Persistent link: https://www.econbiz.de/10012695245
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3
Effect of the medical tourism servicescape on commitment and re-use intention : focusing on Chinese medical tourists
Do, Kyu-Hwan
;
Kim, Seong Jin
- In:
Journal of international trade & commerce
14
(
2018
)
6
,
pp. 121-137
Persistent link: https://www.econbiz.de/10011982728
Saved in:
4
Cocreative customer practices : effects of health care customer value cocreation practices on well-being
McColl-Kennedy, Janet R.
;
Hogan, Suellen J.
;
Witell, Lars
; …
- In:
Journal of business research : JBR
70
(
2017
),
pp. 55-66
Persistent link: https://www.econbiz.de/10011620250
Saved in:
5
Antecedents of patient trust in health-care insurers
Gabay, Gillie
;
Moore, Dahlia
- In:
Services marketing quarterly
36
(
2015
)
1
,
pp. 77-93
Persistent link: https://www.econbiz.de/10010520733
Saved in:
6
Service appropriation : how do customers make the service their own?
Mifsud, Matthieu
;
Cases, Anne-Sophie
;
N'Goala, Gilles
- In:
Journal of service management
26
(
2015
)
5
,
pp. 706-725
Persistent link: https://www.econbiz.de/10011503550
Saved in:
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