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~subject:"Globalisierung"
~subject:"KMU"
~subject:"Sortiment"
~type_genre:"Aufsatz in Zeitschrift"
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Globalisierung
KMU
Sortiment
Niche marketing strategy
221
Nischenstrategie
221
Innovation
31
Consumer behaviour
28
Konsumentenverhalten
28
Strategic management
26
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Aufsatz in Zeitschrift
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Eckert, Jochen
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Quinn, Barry
2
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2
Ahn, Joongha
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Daryanto, Ahmad
1
Denicolai, Stefano
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Nessel, Karolina
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1
Odlin, Denis
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European business review : EBR ; the official journal of the International Management Centres, Europe
3
Competitiveness review : CR
1
Die Betriebswirtschaft : DBW
1
Electronic commerce research
1
European journal of international management : EJIM
1
GDI-Impuls : Wissensmagazin für Wirtschaft, Gesellschaft, Handel
1
IEEE transactions on engineering management : EM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of export marketing
1
Jahrbuch Marketing ... : Trendthemen und Tendenzen
1
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1
Journal of entrepreneurship, management and innovation : JEMI ; a quarterly journal of Nowy Sacz School of Business, National-Louis University
1
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1
Journal of management information systems : JMIS
1
Journal of research in marketing and entrepreneurship : JRME
1
Journal of retailing and consumer services
1
Journal of small business and enterprise development
1
KSI : Krisen-, Sanierungs- und Insolvenzberatung ; Wirtschaft, Recht, Steuern
1
L' Industria : rivista di economia e politica industriale : review of industrial economics and policy
1
Review of business and economics
1
Review of industrial organization
1
Review of international political economy : RIPE
1
Small business economics : an entrepreneurship journal
1
Small enterprise research : SER ; the Journal of SEAANZ
1
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ECONIS (ZBW)
28
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28
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date (oldest first)
1
Leveraging (in)formal early-mover and diligent-follower advantage mechanisms to attain international niche market leadership : insights from Basque "hidden champions"
Kamp, Bart
;
Ruiz de Apodaca, Iñigo
- In:
Competitiveness review : CR
33
(
2023
)
6
,
pp. 1013-1045
Persistent link: https://www.econbiz.de/10014430144
Saved in:
2
Will there be disruptive innovation? : identifying profitable niche segments and product designs for small- and medium-sized companies and startups
Choi, Hyunhong
;
Ahn, Joongha
;
Woo, JongRoul
- In:
IEEE transactions on engineering management : EM
69
(
2022
)
5
,
pp. 2057-2072
Persistent link: https://www.econbiz.de/10013431078
Saved in:
3
Startups internationalizing in quest of a business model : the global prospecting of process niche firms
Lehrer, Mark
;
Almor, Tamar
- In:
Journal of international management
28
(
2022
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10013207533
Saved in:
4
Entrepreneurship in superdiverse societies and the end of one-size-fits-all policy prescriptions
Andersson, David E.
;
Bögenhold, Dieter
;
Hudik, Marek
- In:
Journal of entrepreneurship and public policy
11
(
2022
)
1
,
pp. 40-52
Persistent link: https://www.econbiz.de/10013273652
Saved in:
5
Market niches as dynamic, co-created resource domains
Odlin, Denis
;
Benson-Rea, Maureen
- In:
Industrial marketing management : the international …
95
(
2021
),
pp. 29-40
Persistent link: https://www.econbiz.de/10012588295
Saved in:
6
The evolving role of hit and niche products in brick-and-mortar retail category assortment planning : a large-scale empirical investigation of U.S. consumer packaged goods
Hoskins, Jake D.
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012305417
Saved in:
7
Entrepreneurial firms : with whom do they compete, and where?
Cowling, Marc
;
Nadeem, Simon Peter
- In:
Review of industrial organization
57
(
2020
)
3
,
pp. 559-577
Persistent link: https://www.econbiz.de/10012303647
Saved in:
8
Is small really beautiful? : a review of the concept of niches in innovation
Coles, Anne-Marie
;
Piterou, Athena
;
Sentic, Anton
- In:
Technology analysis & strategic management
30
(
2018
)
8
,
pp. 895-908
Persistent link: https://www.econbiz.de/10011911813
Saved in:
9
Etsy and the long-tail : how microenterprises use hyper-differentiation in online handicraft marketplaces
Church, E. Mitchell
;
Oakley, Richelle L.
- In:
Electronic commerce research
18
(
2018
)
4
,
pp. 883-898
Persistent link: https://www.econbiz.de/10011936346
Saved in:
10
The networks and niches of international political economy
Seabrooke, Leonard
;
Young, Kevin
- In:
Review of international political economy : RIPE
24
(
2017
)
2
,
pp. 288-331
Persistent link: https://www.econbiz.de/10011706320
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