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~subject:"Globalisierung"
~subject:"Sponsoring"
~type_genre:"Reprint"
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The globalization of football : a study in the glocalization of the "serious life"
Giulianotto, Richard
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Robertson, Roland
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2010
Persistent link: https://www.econbiz.de/10003916190
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The influence of social alliances with sports teams on intentions to purchase corporate sponsors' products
Madrigal, Robert
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2009
Persistent link: https://www.econbiz.de/10003785216
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