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~subject:"Globalization"
~subject:"Welt"
~type_genre:"Bibliografie"
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Globalization
Welt
Internationales Marketing
17
International marketing
15
Marketingmanagement
6
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3
Multinationales Unternehmen
3
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3
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3
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Carl W. Meyer
1
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Gillespie, Kate
1
Hennessey, Hubert D.
1
Hennessey, Hubert David
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Jeannet, Jean-Pierre
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Johansson, Johny K.
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Quelch, John A.
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Usunier, Jean-Claude
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McGraw-Hill/Irwin series in marketing
1
The Jossey-Bass business & management series
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ECONIS (ZBW)
4
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1
Global marketing
Gillespie, Kate
;
Jeannet, Jean-Pierre
;
Hennessey, …
-
2007
-
2. ed.
Persistent link: https://www.econbiz.de/10003364361
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2
Global marketing : foreign entry, local marketing, & global management
Johansson, Johny K.
-
2006
-
Fourth ed., internat. ed.
Persistent link: https://www.econbiz.de/10002564699
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3
The global market : developing a strategy to manage across borders
Quelch, John A.
(
ed.
)
-
2004
-
1. ed.
Persistent link: https://www.econbiz.de/10001906836
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4
International marketing : a cultural approach
Usunier, Jean-Claude
-
1993
Persistent link: https://www.econbiz.de/10000322715
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