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~subject:"Internationales Marketing"
~subject:"Konsumentenverhalten"
~type_genre:"Aufsatz im Buch"
~type_genre:"Sammelwerk"
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Search: subject_exact:"Internationale Marktsegmentierung"
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Internationales Marketing
Konsumentenverhalten
International market segmentation
40
Internationale Marktsegmentierung
40
International marketing
14
International market entry
9
Internationaler Markteintritt
9
Market segmentation
8
Marktsegmentierung
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Dirsehan, Taşkın
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Doole, Isobel
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1
Hofstede, Frenkel ter
1
Jain, Arun K.
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Ktsikeas, Constantine S.
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International marketing review
3
International marketing ; Vol. 2
2
Entrepreneurship marketing : principles and practice of SME marketing
1
Global marketing strategies for the promotion of luxury goods
1
Grundlagen Export und Internationalisierung
1
International marketing ; Vol. II
1
Internationaler Vertrieb : Grundlagen, Konzepte und Best Practices für Erfolg im globalen Geschäft ; [... fand am 11. März 2011 im Audimax der Nordakademie in Elmshorn die zweite "Sales Convention" unter dem Motto "Internationaler Vertrieb - Global Player oder Local Hero" statt]
1
Internationalisierung von Vertrieb und Handel
1
Legends in marketing
1
The SAGE handbook of international marketing
1
The past, present and future of international business & management
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Analyzing countries for their luxury potentials : a macromarketing approach
Dirsehan, Taşkın
- In:
Global marketing strategies for the promotion of luxury …
,
(pp. 71-91)
.
2016
Persistent link: https://www.econbiz.de/10011484638
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2
Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
Saved in:
3
Das Marketingkonzept im internationalen Umfeld
Schwarz-Musch, Alexander
- In:
Grundlagen Export und Internationalisierung
,
(pp. 111-127)
.
2013
Persistent link: https://www.econbiz.de/10010472975
Saved in:
4
Internationales Konsumentenverhalten
Terlutter, Ralf
;
Dobrenova, Fanny
- In:
Internationaler Vertrieb : Grundlagen, Konzepte und …
,
(pp. 243-262)
.
2012
Persistent link: https://www.econbiz.de/10009624534
Saved in:
5
Cross-cultural marketing strategies for SMEs
Lowe, Robin
;
Doole, Isobel
;
Mendoza, Felicity
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 285-308)
.
2011
Persistent link: https://www.econbiz.de/10008822518
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6
International market selection and segmentation
Papadopoulos, Nicolas G.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009242915
Saved in:
7
International market selection and segmentation
Papadopoulos, Nicolas G.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009242918
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8
International market selection and segmentation
Papadopoulos, Nicolas G.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009242933
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9
Global marketing strategy : past, present, and future
Douglas, Susan P.
;
Craig, C. S.
- In:
The past, present and future of international business …
,
(pp. 431-457)
.
2010
Persistent link: https://www.econbiz.de/10008656875
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10
Uniformity versus conformity : the standardization issue in international marketing strategy
Samiee, Saeed
;
Ktsikeas, Constantine S.
;
Theodosiou, Marios
- In:
The SAGE handbook of international marketing
,
(pp. 303-321)
.
2009
Persistent link: https://www.econbiz.de/10003792106
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