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~subject:"Internationales Marketing"
~subject:"Organisationsstruktur"
~type_genre:"Aufsatz in Zeitschrift"
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Internationales Marketing
Organisationsstruktur
Key account management
145
Key-Account-Management
145
Relationship marketing
53
Beziehungsmarketing
52
Lieferantenmanagement
41
Supplier relationship management
41
B-to-B-Marketing
16
Business-to-business marketing
16
Multinationales Unternehmen
14
Transnational corporation
14
Selling
13
Verkauf
13
Strategic management
12
Strategisches Management
12
Salespeople
11
USA
11
United States
11
Verkaufspersonal
11
Customer value
9
Kundenwert
9
Accounting
8
International marketing
8
Rechnungswesen
8
Marketing management
7
Marketingmanagement
7
Bibliometrics
6
Bibliometrie
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Key accounts
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Performance management
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Performance-Management
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Theorie
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Theory
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key account management
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Arbeitsgruppe
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Consumer behaviour
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Deutschland
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Aufsatz in Zeitschrift
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Shi, Linda Hui
2
Amin, Mohammad Sakif
1
Dabić, Marina
1
Gao, Tao
1
Gao, Tao Tony
1
Griffith, David A.
1
Hughes, Douglas E.
1
Ivens, Björn Sven
1
Jean, Ruey-Jer Bryan
1
Kadam, Nayan
1
Kiessling, Timothy
1
Kim, Daekwan
1
Lew, Yong Kyu
1
Lindner, Detlev
1
Niersbach, Barbara
1
Olejnik, Edith
1
Richards, Keith A.
1
Schlüter, Andrea
1
Schrock, Wyatt A.
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Senn, Christoph
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Shi, Linda H.
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Sinkovics, Rudolf R.
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Swoboda, Bernhard
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Wu, Fang
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Journal of international marketing
2
International business review : the official journal of the European International Business Academy
1
International marketing review
1
Journal of business strategy
1
Management international review : mir ; journal of international business
1
Marketing : ZFP ; journal of research and management
1
The journal of business & industrial marketing
1
The journal of personal selling & sales management : JPSSM
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ECONIS (ZBW)
9
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1
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9
of
9
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date (newest first)
date (oldest first)
1
The cultural factors in global account management : the case of Indian buyers and German suppliers
Kadam, Nayan
;
Niersbach, Barbara
;
Ivens, Björn Sven
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 353-366
Persistent link: https://www.econbiz.de/10013539270
Saved in:
2
On the nature of international sales and sales management research : a social network-analytic perspective
Schrock, Wyatt A.
;
Zhao, Yanhui
;
Richards, Keith A.
; …
- In:
The journal of personal selling & sales management : JPSSM
38
(
2018
)
1
,
pp. 56-77
Persistent link: https://www.econbiz.de/10011936237
Saved in:
3
Performance effects of global account coordination mechanisms : an integrative study of boundary conditions
Shi, Linda Hui
;
Gao, Tao
- In:
Journal of international marketing
24
(
2016
)
2
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011500425
Saved in:
4
Drivers and performance implications of international key account management capability
Jean, Ruey-Jer Bryan
;
Sinkovics, Rudolf R.
;
Kim, Daekwan
; …
- In:
International business review : the official journal of …
24
(
2015
)
4
,
pp. 543-555
Persistent link: https://www.econbiz.de/10011316457
Saved in:
5
Fit for global customers : how ALTANA mastered the journey to a customer-centric organization
Lindner, Detlev
;
Senn, Christoph
- In:
Journal of business strategy
36
(
2015
)
4
,
pp. 3-10
Persistent link: https://www.econbiz.de/10011407014
Saved in:
6
Aligning strategic orientation with local market conditions : implications for subsidiary knowledge management
Griffith, David A.
;
Kiessling, Timothy
;
Dabić, Marina
- In:
International marketing review
29
(
2012
)
4
,
pp. 379-402
Persistent link: https://www.econbiz.de/10009661277
Saved in:
7
Dealing with market dynamism : the role of reconfiguration in global account management
Shi, Linda H.
;
Wu, Fang
- In:
Management international review : mir ; journal of …
51
(
2011
)
5
,
pp. 635-663
Persistent link: https://www.econbiz.de/10009311018
Saved in:
8
Erfolgsrelevanz von KAM Strategien und Strukturen gegenüber internationalen Handelskunden
Swoboda, Bernhard
;
Schlüter, Andrea
;
Olejnik, Edith
- In:
Marketing : ZFP ; journal of research and management
33
(
2011
)
4
,
pp. 278-292
Persistent link: https://www.econbiz.de/10009387765
Saved in:
9
How do multinational suppliers formulate mechanisms of global account coordination? : an integrative framework and empirical study
Gao, Tao Tony
;
Shi, Linda Hui
- In:
Journal of international marketing
19
(
2011
)
4
,
pp. 61-87
Persistent link: https://www.econbiz.de/10009412151
Saved in:
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