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~subject:"Japan"
~type_genre:"Article in journal"
~type_genre:"Bibliografie enthalten"
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Search: subject_exact:"Internationaler Absatz"
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Japan
International marketing
2,348
Internationales Marketing
2,348
Consumer behaviour
466
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466
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368
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Chaveles, Spyros
2
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Kostecki, Michel M.
1
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1
Kustin, Richard Alan
1
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1
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Journal of global marketing
4
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
3
NRI quarterly
3
Asia Pacific journal of marketing and logistics
2
Europäische Hochschulschriften / 5
2
Harvard business review : HBR
2
Japanese finance and industry : quarterly survey
2
Management international review : mir ; journal of international business
2
Acta oeconomica : periodical of the Hungarian Academy of Sciences
1
Advances in international marketing
1
Annals of the Institute of Social Science
1
Asia Pacific business review
1
Asian economies
1
Best papers proceedings
1
Business & the contemporary world
1
Business insights
1
China newsletter
1
Current politics and economics of Japan
1
Economia internazionale
1
European journal of marketing : EJM
1
Gestion 2000
1
Global business and organizational excellence : a review of research & best practices
1
Han gug gae bal yeon gu
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Internationales Management
1
Journal of Asia Pacific business
1
Journal of food products marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of international consumer marketing
1
Journal of international marketing
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of policy modeling : JPMOD ; a social science forum of world issues
1
Journal of strategic marketing
1
Journal of targeting, measurement and analysis for marketing
1
Journal of the Japanese and international economies : an international journal ; JJIE
1
Long range planning : LRP ; international journal of strategic management
1
Mitteilungen des Instituts für Asienkunde, Hamburg
1
Osaka City University economic review : ER
1
Schriften zum Marketing
1
The Brookings review
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ECONIS (ZBW)
60
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60
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1
New perspectives in international marketing research : editorial
Manrai, Ajay K.
- In:
Journal of global marketing
33
(
2020
)
2
,
pp. 67-68
Persistent link: https://www.econbiz.de/10012260067
Saved in:
2
Internationalising cultural products : the Ouroboros strategy and the case of visual kei
Chen, Steven
- In:
Journal of marketing management : JMM ; journal of the …
35
(
2019
)
13/14
,
pp. 1214-1240
Persistent link: https://www.econbiz.de/10012178617
Saved in:
3
Risk perceptions in Japanese SMEs : the role of Internet marketing capabilities in firm performance
Mathews, Shane W.
;
Maruyama, Masahiro
;
Sakurai, Yuka
; …
- In:
Journal of strategic marketing
27
(
2019
)
7
,
pp. 599-611
Persistent link: https://www.econbiz.de/10012202782
Saved in:
4
Cultural differences among young adult consumers in Hong Kong, Japan, and Korea
Bae, Young Han
;
Hough, Michelle
;
Jun, Jong Woo
;
Ju, Ilyoung
- In:
Journal of global marketing
31
(
2018
)
1
,
pp. 18-30
Persistent link: https://www.econbiz.de/10011963052
Saved in:
5
The interaction between China, Japan, and Korea in the export market
Jung, Kyu-chul
- In:
Han gug gae bal yeon gu
38
(
2016
)
2
,
pp. 45-62
Persistent link: https://www.econbiz.de/10011499167
Saved in:
6
Global identity strategy and its efficacy for Asian brands : is Toyota global or Japanese to consumers?
Han, C. M.
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
5
,
pp. 862-877
Persistent link: https://www.econbiz.de/10011616845
Saved in:
7
Understanding consumer animosity in the politicized global market : from the perspective of young transnational consumers
Yang, Qinghua
;
Snell, Katy
;
Tsai, Wanhsiu Sunny
- In:
Journal of international consumer marketing
27
(
2015
)
3
,
pp. 220-236
Persistent link: https://www.econbiz.de/10011306310
Saved in:
8
An explanation of how a collectivist culture underpins the marketing strategy process in Japanese and South Korean electronics companies
Lee, Yang-im
;
Trim, Peter R. J.
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
3
,
pp. 314-337
Persistent link: https://www.econbiz.de/10010408103
Saved in:
9
How to win in emerging markets : lessons from Japan
Ichii, Shigeki
;
Hattori, Susumu
;
Michael, David
- In:
Harvard business review : HBR
90
(
2012
)
5
,
pp. 126-130
Persistent link: https://www.econbiz.de/10009549689
Saved in:
10
Foreign women in Japanese television advertising : content analyses of a cultural convergence paradigm
Martin, Drew
- In:
European journal of marketing : EJM
46
(
2012
)
1/2
,
pp. 157-176
Persistent link: https://www.econbiz.de/10009514313
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