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Konsumentenverhalten
Consumer behaviour
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India
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Indien
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Ladengestaltung
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Store design
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buying decision
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communication
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fashion appeal
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internet
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product
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purchase
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regions
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retail
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retailers
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shoppers
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Krishnaswamy, Gopi
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Kumar Sinha, Piyush
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Working paper / Indian Institute of Management, Ahmedabad
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The path to purchase during shopping
Kumar Sinha, Piyush
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Krishnaswamy, Gopi
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2009
Persistent link: https://www.econbiz.de/10003913814
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