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~subject:"Kundenbindungsprogramm"
~subject:"Markenführung"
~subject:"customer loyalty"
~type_genre:"Non-commercial literature"
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Search: subject_exact:"Kundenloyalität"
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Kundenbindungsprogramm
Markenführung
customer loyalty
Customer retention
36
Kundenbindung
36
Konsumentenverhalten
18
Consumer behaviour
17
Beziehungsmarketing
13
Relationship marketing
13
Customer satisfaction
10
Kundenzufriedenheit
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Deutschland
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Germany
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Dienstleistungsqualität
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Service quality
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Kundentreue
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Theorie
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Theory
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Einzelhandel
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Food retailing
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Internet marketing
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Lebensmitteleinzelhandel
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Online-Marketing
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Retail trade
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Advertising effects
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Automobile insurance
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Bayes-Statistik
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Bayesian inference
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Brand
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Brand image
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Competition
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Corporate Social Responsibility
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Corporate social responsibility
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Customer service
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Kfz-Versicherung
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Kundenloyalität
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Kundenservice
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Markenartikel
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Hilbert, Andreas
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Iskhakova, Lilia
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Neumüller, Kathrin
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Schirmer, Frank
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Siems, Florian
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Witmaier, Alexander
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Technische Universität Dresden
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ECONIS (ZBW)
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Frontline employee inspiration in retailing : conceptualization, scale development, sources, and customer outcomes
Neumüller, Kathrin
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2022
Persistent link: https://www.econbiz.de/10013188011
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2
Development of a causal alumni loyalty model : cross-cultural and cross-gender investigations
Iskhakova, Lilia
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2020
Persistent link: https://www.econbiz.de/10012488489
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3
Affect and cognition in associative networks between brands
Witmaier, Alexander
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2019
Persistent link: https://www.econbiz.de/10012173407
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