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~subject:"Lebensmittel"
~subject:"Verbraucherschutz"
~type_genre:"Aufsatz in Zeitschrift"
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Lebensmittel
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200
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88
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55
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ECONIS (ZBW)
27
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1
Missing the mark : the long-term impacts of the federal trade commission's red flag initiative to reduce deceptive weight loss product advertising
Schein, Mara
;
Avery, Rosemary J.
;
Eisenberg, Matthew
- In:
Journal of public policy & marketing
41
(
2022
)
1
,
pp. 89-105
Persistent link: https://www.econbiz.de/10012703059
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2
The colonial side of advertising self-regulation : imperialist consumerism in Latin America
Rodrigues, Laís
;
Hemais, Marcus Wilcox
- In:
Latin American business review
23
(
2022
)
2
,
pp. 167-198
Persistent link: https://www.econbiz.de/10013353186
Saved in:
3
Beyond consumer switching : supply responses to food packaging and advertising regulations
Alé-Chilet, Jorge
;
Moshary, Sarah
- In:
Marketing science
41
(
2022
)
2
,
pp. 243-270
Persistent link: https://www.econbiz.de/10013363724
Saved in:
4
A macro-level assessment of introducing children food advertising restrictions on children's unhealthy food cognitions and behaviors
Lwin, May O.
;
Yee, Andrew Z. H.
;
Lau, Jerrald
;
Ng, …
- In:
International journal of advertising : the review of …
39
(
2020
)
7
,
pp. 990-1011
Persistent link: https://www.econbiz.de/10012395637
Saved in:
5
Regulating deceptive advertising : false claims and skeptical consumers
Wu, Yue
;
Geylani, Tansev
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
4
,
pp. 788-806
Persistent link: https://www.econbiz.de/10012294607
Saved in:
6
The effects of the FTC-mandated disclosure on homeopathic product purchase intentions and efficacy perceptions
Cermin, Ashley
;
Berry, Christopher
;
Burton, Scot
; …
- In:
Journal of business research : JBR
101
(
2019
),
pp. 47-58
Persistent link: https://www.econbiz.de/10012103209
Saved in:
7
The challenges native advertising poses : exploring potential Federal Trade Commission responses and identifying research needs
Campbell, Colin L.
;
Grimm, Pamela E.
- In:
Journal of public policy & marketing
38
(
2019
)
1
,
pp. 110-123
Persistent link: https://www.econbiz.de/10012534216
Saved in:
8
Demand for "healthy" products : false claims and FTC regulation
Rao, Anita
;
Wang, Emily
- In:
Journal of marketing research : JMR
54
(
2017
)
6
,
pp. 968-989
Persistent link: https://www.econbiz.de/10011785006
Saved in:
9
"Natural" claims in food advertising : policy implications of filling the regulatory void with consumer class action lawsuits
Petty, Ross D.
- In:
Journal of public policy & marketing : JPP & M ; an …
34
(
2015
)
1
,
pp. 131-141
Persistent link: https://www.econbiz.de/10011293425
Saved in:
10
My experience as Deputy Assistant Director for national advertising at the Federal Trade Commission
Eighmey, John
- In:
Journal of public policy & marketing : JPP & M ; an …
33
(
2014
)
2
,
pp. 202-204
Persistent link: https://www.econbiz.de/10010439115
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