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~subject:"Loyalty program"
~type_genre:"Book section"
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Loyalty program
Rabatt
49
Rebate
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13
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13
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Behavioral operations management in social networks
1
Dienstleistungsmarketing : Impulse für Forschung und Management ; [Workshop Dienstleistungsmarketing im November 2003]
1
Modellbasiertes Management : Konferenz für Wirtschafts- und Sozialkybernetik KyWi 2013 vom 4. bis 5. Juli 2013 in Bern
1
Pricing tactics, strategies, and outcomes ; Vol. 2
1
Vertical relationships and coordination in the food system : with 94 tables ; [papers presented at the Conference "Vertical Relationships and Coordination in the Food System" held in Piacenza, Italy, on June 12-13, 1997]
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ECONIS (ZBW)
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On the optimality of coupon books
Wilson, John G.
;
Chen, Jing
- In:
Behavioral operations management in social networks
,
(pp. 405-423)
.
2018
Persistent link: https://www.econbiz.de/10011896936
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2
Fixed-offer group buying schemes - a sustainable business model?
Köpp, Sebastian
;
Mukhachou, Aliaksei
;
Schwaninger, Markus
- In:
Modellbasiertes Management : Konferenz für …
,
(pp. 67-87)
.
2014
Persistent link: https://www.econbiz.de/10010345551
Saved in:
3
Why do manufacturers issue coupons? : An empirical analysis of breakfast cereals
Nevo, Aviv
;
Wolfram, Catherine D.
-
2007
Persistent link: https://www.econbiz.de/10003572094
Saved in:
4
Negative Effekte von Loyalitätsprogrammen - eine frustationstheoretische Fundierung
Stauss, Bernd
;
Schmidt, Maxie
;
Schöler, Andreas
- In:
Dienstleistungsmarketing : Impulse für Forschung und …
,
(pp. 297-331)
.
2004
Persistent link: https://www.econbiz.de/10002768009
Saved in:
5
Couponing as a horizontal and vertical strategey: Theory and effects
Connor, John Murray
- In:
Vertical relationships and coordination in the food …
,
(pp. 225-250)
.
1999
Persistent link: https://www.econbiz.de/10001420763
Saved in:
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