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~subject:"Markenartikel"
~subject:"World"
~type_genre:"Reprint"
~type_genre:"Statistik"
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The evolution of brands : from signals of quality to storehouses of trust
3
International marketing ; Vol. 2
1
Measuring and managing brands
1
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ECONIS (ZBW)
8
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1
The marketing advantages of strong brands
Hoeffler, Steve
;
Keller, Kevin Lane
-
2009
Persistent link: https://www.econbiz.de/10003784505
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2
Dimensions of brand personality
Aaker, Jennifer
-
2009
Persistent link: https://www.econbiz.de/10003784566
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3
A re-examination of the generalizability of the Aaker brand personality measurement framework
Austin, Jon R.
;
Siguaw, Judy A.
;
Mattila, Anna S.
-
2009
Persistent link: https://www.econbiz.de/10003784573
Saved in:
4
Why brands grow
Baldinger, Allan L.
;
Blair, Edward
;
Echambadi, Raj
-
2009
Persistent link: https://www.econbiz.de/10003784822
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5
International services marketing : review of research, 1980 - 1998
Knight, Gary A.
-
2008
Persistent link: https://www.econbiz.de/10003655892
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6
Global market research : ESOMAR industry report ...
European Society for Opinion and Marketing Research
-
Amsterdam : ESOMAR
-
Nachgewiesen 2007 -
Persistent link: https://www.econbiz.de/10008651439
Saved in:
7
Who buys what : identifying international spending patterns by lifestyle groups
2006
Persistent link: https://www.econbiz.de/10003747524
Saved in:
8
World robotics
Vereinte Nationen / Wirtschaftskommission für Europa
-
New York, NY
-
1998 -
Persistent link: https://www.econbiz.de/10000683322
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