//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Markenartikel"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Geisteswissenschaften"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Markenartikel
Geisteswissenschaft
31
Humanities
31
Hermeneutics
11
Hermeneutik
11
Theorie
11
Theory
11
Social sciences
5
Sozialwissenschaft
5
USA
5
United States
5
Arts
4
Economics
4
Entrepreneurship
4
Entrepreneurship approach
4
Kunst
4
Wirtschaftswissenschaft
4
Brand
3
Culture
3
Economic ethics
3
History of economic thought
3
Knowledge management
3
Kultur
3
Wirtschaftsethik
3
Wissensmanagement
3
Ökonomische Ideengeschichte
3
Business ethics
2
Consumer behaviour
2
Creativity
2
Deutschland
2
Financing culture
2
Germany
2
Higher education institution
2
Hochschule
2
Konsumentenverhalten
2
Kreativität
2
Kulturfinanzierung
2
Operations Research
2
Operations research
2
Scientific method
2
more ...
less ...
Type of publication
All
Article
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Article in journal
1
Aufsatz in Zeitschrift
1
Reprint
1
Language
All
English
2
German
1
Author
All
Hatch, Mary Jo
2
Rubin, James
2
Höhne, Steffen
1
Published in...
All
Positionen, Ambivalenzen, Perspektiven zwischen Markenbildung und Kultur
1
The evolution of brands : from signals of quality to storehouses of trust
1
The journal of brand management : an international journal
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Markenbildung zwischen Performant und Inszenierung : eine kulturwissenschaftliche Annäherung
Höhne, Steffen
-
2011
Persistent link: https://www.econbiz.de/10009409073
Saved in:
2
The hermeneutics of branding
Hatch, Mary Jo
;
Rubin, James
-
2009
Persistent link: https://www.econbiz.de/10003784632
Saved in:
3
The hermeneutics of branding
Hatch, Mary Jo
;
Rubin, James
- In:
The journal of brand management : an international journal
14
(
2006/07
)
1/2
,
pp. 40-59
Persistent link: https://www.econbiz.de/10003458906
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->