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~subject:"Markenführung"
~subject:"Psychology"
~type_genre:"Fallstudie"
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Markenpsychologie : wie Marken wirken - was Marken stark macht
Gutjahr, Gert
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2013
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2., überarb. u. erw. Aufl.
Persistent link: https://www.econbiz.de/10014006797
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