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~subject:"Markenführung"
~subject:"Schätzung"
~type_genre:"Collection of articles written by one author"
~type_genre:"Lehrbuch"
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Property brand management : applying causal analysis to develop a strategic management tool for office property brands
Pfrang, Dominique C.
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2015
Persistent link: https://www.econbiz.de/10011344753
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Selected contributions to market-based management
Sarstedt, Marko
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2008
Persistent link: https://www.econbiz.de/10003743726
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