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~subject:"Markenführung"
~subject:"Tourism"
~type_genre:"Handbook"
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Handbook on brand and experience management
Schmitt, Bernd
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2008
Persistent link: https://www.econbiz.de/10003640687
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Faszination Marke : neue Herausforderungen an Markengestaltung und Markenpflege im digitalen Zeitalter
Schönberger, Angela
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Stilcken, Rudolf
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contributor
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2001
Persistent link: https://www.econbiz.de/10001607576
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