//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Market research"
~type_genre:"Book section"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Verbraucherforschung"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Market research
Consumer behaviour
4,928
Konsumentenverhalten
4,928
Theory
531
Theorie
530
Deutschland
529
Germany
529
Beziehungsmarketing
410
Relationship marketing
410
Brand management
374
Markenführung
374
Online retailing
272
Online-Handel
272
Social Web
262
Social web
262
Brand
259
Markenartikel
259
Brand image
248
Markenimage
248
USA
233
United States
233
Marktforschung
215
Einzelhandel
194
Retail trade
194
Internet marketing
192
Online-Marketing
192
E-commerce
187
Electronic Commerce
187
Marketing management
177
Marketingmanagement
177
Marketing
151
Environmental consciousness
137
Umweltbewusstsein
137
Advertising effects
136
Werbewirkung
136
Perception
125
Luxury goods
123
Luxusgüter
123
Nachhaltige Entwicklung
123
Sustainable development
123
more ...
less ...
Online availability
All
Undetermined
9
Free
1
Type of publication
All
Article
215
Type of publication (narrower categories)
All
Book section
Article in journal
781
Aufsatz in Zeitschrift
781
Aufsatz im Buch
215
Hochschulschrift
118
Graue Literatur
114
Non-commercial literature
114
Thesis
102
Collection of articles of several authors
76
Sammelwerk
76
Arbeitspapier
70
Working Paper
70
Konferenzschrift
38
Bibliografie enthalten
37
Bibliography included
37
Aufsatzsammlung
28
Lehrbuch
26
Textbook
24
Conference proceedings
22
Reprint
17
Market information
11
Marktinformation
11
Case study
7
Fallstudie
7
Statistics
6
Statistik
6
Collection of articles written by one author
5
Glossar enthalten
5
Glossary included
5
Handbook
5
Handbuch
5
Sammlung
5
Amtsdruckschrift
4
Bibliografie
4
Festschrift
4
Government document
4
Mehrbändiges Werk
4
Multi-volume publication
4
CD-ROM, DVD
3
Forschungsbericht
3
more ...
less ...
Language
All
English
132
German
83
Author
All
Bauer, Hans H.
3
Behrens, Gerold
3
Decker, Reinhold
3
Hildebrandt, Lutz
3
Homburg, Christian
3
Silberer, Günter
3
Tadajewski, Mark
3
Töpfer, Armin
3
Werani, Thomas
3
Arnould, Eric J.
2
Backhaus, Klaus
2
Baumgartner, Hans
2
Belk, Russell W.
2
Botschen, Günther
2
Campbell, Margaret C.
2
Casarin, Francesco
2
Fischer, Eileen
2
Herrmann, Andreas
2
Huber, Frank
2
Kindermann, Harald
2
Kozinets, Robert V.
2
Kuß, Alfred
2
Moser, Klaus
2
Moutinho, Luiz
2
Ozanne, Julie L.
2
Pertejo, Ana R.
2
Rodríguez Santos, María Carmen
2
Rosin, Umberto
2
Rudolph, Bettina
2
Schweiger, Günter
2
Skiera, Bernd
2
Smejkal, Angela
2
Viswanathan, Madhu
2
Werner, Harald
2
Zaltman, Gerald
2
Abad-González, Julio
1
Abold, Roland
1
Agarwal, James
1
Ahlert, Dieter
1
Albaum, Gerald S.
1
more ...
less ...
Published in...
All
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
7
Handbook of consumer psychology
5
Handbuch der Marktforschung
5
Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
4
Marketing und Marktforschung : Entwicklungen, Erweiterungen und Schnittstellen im nationalen und internationalen Kontext ; Festschrift zum 66. Geburtstag von Prof. Dr. Manfred Hüttner
4
Multicultural perspectives in customer behaviour
4
Qualitative marketing research : approaches, techniques and analysis
4
The impact of theory on representations of the consumer and the marketing organisation
4
Consumption culture in Europe : insight into the beverage industry
3
Cracking the code : leveraging consumer psychology to drive profitability
3
Fundamentals of marketing research ; Vol. 2
3
Fundamentals of marketing research ; Vol. 3
3
Interpretive consumer research : paradigms, methodologies & applications
3
Labelling strategies in environmental policy
3
Marketing management : a cultural perspective
3
Marketingprobleme : innovative Lösungsansätze aus Forschung und Praxis
3
New developments and approaches in consumer behavior research
3
Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
3
Social and economic research with consumer panel data : proceedings of the First ZUMA Symposium on Consumer Panel Data, 5 and 6 October 1999
3
Transformative consumer research for personal and collective well-being
3
Brick & mortar shopping in the 21st century
2
Controlling des Strukturwandels : Standortflexibilität und Kundenzufriedenheit schaffen
2
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
2
Econometric models in marketing
2
Gendering theory in marketing and consumer research
2
Handbook of brand relationships
2
Handbook of qualitative research methods in marketing
2
Inside marketing : practices, ideologies, devices
2
Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
2
Kurswechsel Richtung Kunde : die Praxis der Kundenorientierung
2
Product research : the art and science behind successful product launches
2
Qualitative Marktforschung : Konzepte - Methoden - Analysen
2
Social psychology of consumer behavior
2
The nature and scope of marketing research
2
Verfahren, Datenauswertung, Ergebnisdarstellung
2
Advances in airline economics : competition policy and antitrust
1
Agrarian economy and rural development : realities and perspectives for Romania : International Symposium : 10th edition
1
Agrarstrukturentwicklungen und Agrarpolitik : vom 4. bis 7. Oktober 1995 in Berlin
1
Aktuelle Marketing- und Management-Trends : das Beste aus Theorie und Praxis
1
Aktuelle Perspektiven des Marketingmanagements : Reflektionen aus den Bereichen Holistic Branding, Media Management und Sustainability Marketing ; Festschrift für Prof. Dr. Manfred Kirchgeorg zum 50. Geburtstag
1
more ...
less ...
Source
All
ECONIS (ZBW)
215
Showing
91
-
100
of
215
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
91
Self-reports in consumer research
Weaver, Kimberlee
;
Schwarz, Norbert
- In:
Handbook of consumer psychology
,
(pp. 1081-1102)
.
2008
Persistent link: https://www.econbiz.de/10003716679
Saved in:
92
Individual differences : tools for theory testing and understanding in consumer psychology research
Haugtvedt, Curtis P.
;
Liu, Kaiya
;
Min, Kyeong Sam
- In:
Handbook of consumer psychology
,
(pp. 1161-1176)
.
2008
Persistent link: https://www.econbiz.de/10003716687
Saved in:
93
Online shopping and catalog shopping : exogenous and endogenous antecedents of consumers' channel choice
Madlberger, Maria
- In:
Web technologies for commerce and services online
,
(pp. 170-192)
.
2008
Persistent link: https://www.econbiz.de/10003634211
Saved in:
94
Remembering motivation research : toward an alternative genealogy of interpretive consumer research
Tadajewski, Mark
-
2008
Persistent link: https://www.econbiz.de/10003644110
Saved in:
95
Research methods for subsistence marketplaces
Viswanathan, Madhu
;
Gau, Roland
;
Chaturvedi, Avinish
- In:
Sustainability challenges and solutions at the base of …
,
(pp. 243-260)
.
2008
Persistent link: https://www.econbiz.de/10003765543
Saved in:
96
Remembering motivation research : toward on alternative genealogy of interpretive consumer research
Tadajewski, Mark
-
2008
Persistent link: https://www.econbiz.de/10003609456
Saved in:
97
Radical behaviorism and consumer research : theoretical promise and empirical problems
Foxall, Gordon R.
-
2008
Persistent link: https://www.econbiz.de/10003611116
Saved in:
98
Studies in the new consumer behaviour
Belk, Russell W.
-
2008
Persistent link: https://www.econbiz.de/10003611234
Saved in:
99
Consumer culture theory (CCT) : twenty years of research
Arnould, Erich J.
;
Thompson, Craig J.
-
2008
Persistent link: https://www.econbiz.de/10003611237
Saved in:
100
Consumer researchers : take a hike!
Zaltman, Gerald
-
2008
Persistent link: https://www.econbiz.de/10003611242
Saved in:
First
Prev
6
7
8
9
10
11
12
13
14
15
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->