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~subject:"Social Web"
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Journal of business research : JBR
734
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
25
Global journal of business research : GJBR
17
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ECONIS (ZBW)
776
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771
Advertising-versus-marketing mix carryover effects : an empirical evaluation
De Kluyver, Cornelis A.
- In:
Journal of business research : JBR
15
(
1987
)
3
,
pp. 269-287
Persistent link: https://www.econbiz.de/10001029641
Saved in:
772
Assessing the impact of sales-force contests : an application
Wildt, Albert R.
- In:
Journal of business research : JBR
15
(
1987
)
2
,
pp. 145-155
Persistent link: https://www.econbiz.de/10001029660
Saved in:
773
Strategic market planning in a turbulent business environment
Silverblatt, Ronnie
;
Korgaonkar, Pradeep
- In:
Journal of business research : JBR
15
(
1987
)
4
,
pp. 339-358
Persistent link: https://www.econbiz.de/10003606940
Saved in:
774
Special section on industrial marketing and purchasing strategies
In:
Journal of business research : JBR
14
(
1986
)
6
,
pp. 461-566
Persistent link: https://www.econbiz.de/10001021646
Saved in:
775
Marketing : Impulsgeber für F + E?
Seiler, Armin
- In:
Die Unternehmung : Swiss journal of business research …
39
(
1985
)
4
,
pp. 289-307
Persistent link: https://www.econbiz.de/10001009984
Saved in:
776
Strategische Marketingkonzepte : Notwendigkeit oder Luxus?
Kühn, Richard
- In:
Die Unternehmung : Swiss journal of business research …
39
(
1985
)
4
,
pp. 271-288
Persistent link: https://www.econbiz.de/10001009997
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