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~subject:"Marketing management"
~subject:"USA"
~subject:"Wissensmanagement"
~subject:"semiotics"
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Marketing management
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Working Papers in Accounting Valuation Auditing
4
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Information systems in the changing era : theory and practice ; proceedings of the 11th International Conference on Informatics and Semiotics in Organisations, 11-12 april 2009
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International journal of market research : JMRS ; the journal of the Market Research Society
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Management information systems : mis quarterly
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Organization : the interdisciplinary journal of organization, theory and society
2
Project management and risk management in complex projects : studies in organizational semiotics ; [8th session of the Annual Organizational Semiotics Workshop held in June 2005 in Toulouse]
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Review of Applied Socio-Economic Research
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Scandinavian journal of management
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Intelligent, adaptive and reasoning technologies : new developments and applications
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International Journal of Agricultural Resources, Governance and Ecology
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International journal of islamic marketing and branding
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Journal of sport management : the official journal of the North American Society of Sport Management
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Journal of vacation marketing
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Knowledge management : nurturing culture, innovation and technology ; proceedings of the 2005 International Conference on Knowledge Management, [Charlotte], North Carolina, USA, 27 - 28 Oct. 2005
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ECONIS (ZBW)
61
RePEc
12
EconStor
2
USB Cologne (EcoSocSci)
1
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1
Mobilizing a nation : persuasive appeals in Vietnamese war posters
Nguyen, Hieu P.
- In:
Journal of macromarketing
43
(
2023
)
2
,
pp. 129-153
Persistent link: https://www.econbiz.de/10014294173
Saved in:
2
The "esperanto" of business... or how to be successful in life : a decolonial reading, using semiotics, of English language courses' advertisements in Brazil
Hemais, Marcus Wilcox
;
Pessôa, Luís Alexandre Grubits …
- In:
Marketing theory
22
(
2022
)
2
,
pp. 251-274
Persistent link: https://www.econbiz.de/10013257608
Saved in:
3
What makes modern Britain laugh? : how semiotics helped the BBC bridge the Humor Gap
Arning, Chris
- In:
International journal of market research
63
(
2021
)
3
,
pp. 275-299
Persistent link: https://www.econbiz.de/10012521382
Saved in:
4
CSR communication research : a theoretical-cum-methodological perspective from semiotics
Yekini, Kemi C.
;
Omoteso, Kamil
;
Adegbite, Emmanuel
- In:
Business & society
60
(
2021
)
4
,
pp. 876-908
Persistent link: https://www.econbiz.de/10012485848
Saved in:
5
Investigating the relationship of semiotics associated with colour and font of Google logo with brand perception
Singla, Vikas
;
Viput Ongsakul
;
Sahil Raj
;
Khoa T. Tran
- In:
Journal for global business advancement : JGBA
14
(
2021
)
3
,
pp. 312-334
Persistent link: https://www.econbiz.de/10012613988
Saved in:
6
Is the representation of beneficiaries by international nongovernmental organizations (INGOs) still pornographic?
Bhati, Abhishek Singh
- In:
Journal of philanthropy and marketing
28
(
2023
)
4
,
pp. 1-12
Persistent link: https://www.econbiz.de/10014438732
Saved in:
7
A figure is worth a thousand words : the role of visualization in paradox theorizing
Pradies, Camille
;
Berti, Marco
;
Cunha, Miguel Pina e
; …
- In:
Organization studies : an international …
44
(
2023
)
8
,
pp. 1231-1257
Persistent link: https://www.econbiz.de/10014325669
Saved in:
8
Erasmus syllogisms in cognition and facilitation of organizational innovation
Bye, Rolf Johan
;
Johansen, Stein Erik
- In:
Journal of business anthropology
9
(
2020
)
1
,
pp. 111-138
Persistent link: https://www.econbiz.de/10012267942
Saved in:
9
Nostalgia in Brazilian mass media advertising : a semiotic perspective
Pessôa, Luís Alexandre Grubits de Paula
;
Costa, …
- In:
Latin American business review
21
(
2020
)
3
,
pp. 279-306
Persistent link: https://www.econbiz.de/10012258482
Saved in:
10
Root-cause analysis of process-data quality problems
Andrews, Robert
;
Emamjome, Fahame
;
Ter Hofstede, Arthur
; …
- In:
Journal of business analytics
5
(
2022
)
1
,
pp. 51-75
Persistent link: https://www.econbiz.de/10013270531
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