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~subject:"Marketingmanagement"
~subject:"Online-Handel"
~type_genre:"Aufsatz in Zeitschrift"
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Marketingmanagement
Online-Handel
Retail outlet
89
Ladengeschäft
86
Consumer behaviour
50
Konsumentenverhalten
50
Einzelhandel
27
Retail trade
27
Ladengestaltung
16
Store design
16
Sales promotion
10
Verkaufsförderung
10
Food retailing
9
Lebensmitteleinzelhandel
9
Customer satisfaction
8
Kundenzufriedenheit
8
Online retailing
7
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6
Germany
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Lagermanagement
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Lieferkette
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Markenführung
4
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4
Relationship marketing
4
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1
Chang, En Chi
1
Chen, Ming
1
Duarte Silveira, Paulo
1
Estes, Zachary
1
Farrell, Diana
1
Galamba Marreiros, Cristina
1
Gillison, Stephanie T.
1
Hui, Sam K.
1
Northington, William Magnus
1
Pantano, Eleonora
1
Relihan, Lindsay E.
1
Servido, Rocco
1
Streicher, Mathias C
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Tseng, Ya Fen
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Covid economics : vetted and real-time papers
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Journal for global business advancement : JGBA
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of marketing theory and practice : JMTP
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Journal of retailing and consumer services
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ECONIS (ZBW)
9
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1
The early impact of COVID-19 on local commerce : changes in spend across neighborhoods and online
Relihan, Lindsay E.
;
Ward, Marvin M. <Jr.>
;
Wheat, Chris W.
- In:
Covid economics : vetted and real-time papers
(
2020
)
28
,
pp. 1-28
Persistent link: https://www.econbiz.de/10012311054
Saved in:
2
Understanding lateral and vertical biases in consumer attention : an in-store ambulatory eye-tracking study
Chen, Ming
;
Burke, Raymond R.
;
Hui, Sam K.
;
Leykin, Alex
- In:
Journal of marketing research
58
(
2021
)
6
,
pp. 1120-1141
Persistent link: https://www.econbiz.de/10012794318
Saved in:
3
Exploratory shopping : attention affects in-store exploration and unplanned purchasing
Streicher, Mathias C
;
Estes, Zachary
;
Büttner, Oliver B.
- In:
Journal of consumer research : JCR ; an …
48
(
2021
)
1
,
pp. 51-76
Persistent link: https://www.econbiz.de/10012594292
Saved in:
4
Shopper deal seeking across channels : an updated view
Gillison, Stephanie T.
;
Northington, William Magnus
; …
- In:
Journal of marketing theory and practice : JMTP
27
(
2019
)
2
,
pp. 123-139
Persistent link: https://www.econbiz.de/10012181612
Saved in:
5
Identifying the drivers of shopper attention, engagement, and purchase
Burke, Raymond R.
;
Leykin, Alex
-
2014
Persistent link: https://www.econbiz.de/10010424894
Saved in:
6
Exploring shopper marketing approach implications on brand communication at the point-of-purchase : an expert's opinion qualitative study
Duarte Silveira, Paulo
;
Galamba Marreiros, Cristina
- In:
The journal of applied business research
30
(
2014
)
5
,
pp. 1329-1337
Persistent link: https://www.econbiz.de/10010470529
Saved in:
7
Research note : e-store image, perceived value and perceived risk
Chang, En Chi
;
Tseng, Ya Fen
- In:
Journal of business research : JBR
66
(
2013
)
7
,
pp. 864-870
Persistent link: https://www.econbiz.de/10009756896
Saved in:
8
Modeling innovative points of sales through virtual and immersive technologies
Pantano, Eleonora
;
Servido, Rocco
- In:
Journal of retailing and consumer services
19
(
2012
)
3
,
pp. 279-286
Persistent link: https://www.econbiz.de/10009541361
Saved in:
9
An experimental study on the role of store benefit and information search by shoppers towards in-store communication
Uniyal, Dwarika Prasad
- In:
Journal for global business advancement : JGBA
4
(
2011
)
3
,
pp. 242-259
Persistent link: https://www.econbiz.de/10009382927
Saved in:
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