//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Marketingmanagement"
~subject:"Social web"
~subject:"USA"
~type_genre:"Aufsatz im Buch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"SME marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Marketingmanagement
Social web
USA
KMU-Marketing
14
SME marketing
14
Internet marketing
3
KMU
3
Marketing management
3
Online-Marketing
3
SME
3
Social Web
3
Beziehungsmarketing
2
Economic crisis
2
Emerging economies
2
Erfolgsfaktor
2
Relationship marketing
2
Schwellenländer
2
Success factor
2
Wirtschaftskrise
2
Africa
1
Afrika
1
Austria
1
B-to-B-Marketing
1
Brand management
1
Business-to-business marketing
1
Calabria
1
Consultancy services
1
Controlling
1
Crisis management
1
Customer analysis
1
Descriptive statistics
1
Deskriptive Statistik
1
Deutschland
1
ERP system
1
ERP-System
1
Familienunternehmen
1
Family business
1
Germany
1
Greece
1
Griechenland
1
Industrie
1
more ...
less ...
Type of publication
All
Article
6
Type of publication (narrower categories)
All
Aufsatz im Buch
Article in journal
12
Aufsatz in Zeitschrift
12
Book section
6
Case study
3
Fallstudie
3
Lehrbuch
2
Textbook
2
Bibliografie
1
Guidebook
1
Ratgeber
1
more ...
less ...
Language
All
English
4
German
2
Author
All
Caprano, Cornelia
1
Castro Lozano, Carlos de
1
Di Pietro, Loredana
1
Ergenzinger, Rudolf
1
Ludowig, Carsten
1
López Coronado, Miguel
1
Ntanos, Anastasios S.
1
Ntanos, Stamatios S.
1
Pantano, Eleonora
1
Sainz de Abajo, Beatriz
1
Schmidt-Grell, Stefan
1
Torre Díez, Isabel de la
1
Zou, Shaoming
1
more ...
less ...
Published in...
All
Customer-centric marketing strategies : tools for building organizational performance
1
Innovations in SMEs and conducting e-business : technologies, trends and solutions
1
Kommunikation kleiner und mittlerer Unternehmen
1
Social Branding : Strategien - Praxisbeispiele - Perspektiven
1
Strategic marketing in fragile economic conditions
1
The Routledge companion to strategic marketing
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Global marketing organization
Zou, Shaoming
- In:
The Routledge companion to strategic marketing
,
(pp. 191-207)
.
2021
Persistent link: https://www.econbiz.de/10012498460
Saved in:
2
The impact of marketing strategy in small family businesses
Ntanos, Anastasios S.
;
Ntanos, Stamatios S.
- In:
Strategic marketing in fragile economic conditions
,
(pp. 153-166)
.
2014
Persistent link: https://www.econbiz.de/10010416848
Saved in:
3
Consumer-centric marketing strategies : social networks as innovative tools for Consumer Relationship Management
Di Pietro, Loredana
;
Pantano, Eleonora
- In:
Customer-centric marketing strategies : tools for …
,
(pp. 297-314)
.
2013
Persistent link: https://www.econbiz.de/10009668196
Saved in:
4
Erfolgsfaktoren für das Social Media-Marketing von KMU : eine quantitativ-explorative Analyse
Caprano, Cornelia
;
Ergenzinger, Rudolf
- In:
Kommunikation kleiner und mittlerer Unternehmen
,
(pp. 311-336)
.
2013
Persistent link: https://www.econbiz.de/10009772311
Saved in:
5
Social Branding via XING
Ludowig, Carsten
;
Schmidt-Grell, Stefan
- In:
Social Branding : Strategien - Praxisbeispiele - …
,
(pp. 347-357)
.
2012
Persistent link: https://www.econbiz.de/10009553475
Saved in:
6
Analysis of the variables which determine a good e-marketing strategy : the techniques most used during times of crisis
Sainz de Abajo, Beatriz
;
Torre Díez, Isabel de la
; …
- In:
Innovations in SMEs and conducting e-business : …
,
(pp. 152-168)
.
2011
Persistent link: https://www.econbiz.de/10009405598
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->