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~subject:"Marketingmanagement"
~subject:"USA"
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Marketingmanagement
USA
Innovation
37
Produktentwicklung
28
New product development
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Innovationsmanagement
19
Innovation management
17
Erfolgsfaktor
14
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Cooper, Robert G.
9
Edgett, Scott J.
3
Cooper, Robert D.
2
Kleinschmidt, Elko J.
2
Bennett, Roger C.
1
Carlsen, Melody A.
1
Cooper, Kenneth G.
1
Cooper, Neil
1
Cooper, Robin
1
Crabb, Connie Ann
1
Hillman, Robert
1
Kaplan, Robert S.
1
Lynch, Damien
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Industrial marketing management : the international journal for industrial and high-tech firms
2
Research technology management : RTM
2
Business horizons
1
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
1
Quarterly bulletin / Bank of England
1
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ECONIS (ZBW)
14
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1
Marketing-Erfolgsfaktoren bei Innovationen : eine kritische Analyse der Studien von Cooper und Kleinschmidt
Rüdiger, Mathias
-
1997
Persistent link: https://www.econbiz.de/10011735685
Saved in:
2
The drivers of success in new-product development
Cooper, Robert G.
- In:
Industrial marketing management : the international …
76
(
2019
),
pp. 36-47
Persistent link: https://www.econbiz.de/10011990716
Saved in:
3
Developing a product innovation and technology strategy for your business
Cooper, Robert G.
;
Edgett, Scott J.
- In:
Research technology management : RTM
53
(
2010
)
3
,
pp. 33-40
Persistent link: https://www.econbiz.de/10003979264
Saved in:
4
Successful product innovation : a collection of our best
Cooper, Robert G.
;
Edgett, Scott J.
-
2009
-
1. print.
Persistent link: https://www.econbiz.de/10011733572
Saved in:
5
Lean, rapid and profitable : new product development
Cooper, Robert G.
;
Edgett, Scott J.
-
2005
Persistent link: https://www.econbiz.de/10003391650
Saved in:
6
What's Next? : after Stage-Gate
Cooper, Robert G.
- In:
Research technology management : RTM
57
(
2014
)
1
,
pp. 20-31
Persistent link: https://www.econbiz.de/10010244475
Saved in:
7
New products : the key factors in success
Cooper, Robert G.
-
1990
Persistent link: https://www.econbiz.de/10000819810
Saved in:
8
Overall corporate strategies for new product programs
Cooper, Robert G.
- In:
Industrial marketing management : the international …
14
(
1985
)
3
,
pp. 174-193
Persistent link: https://www.econbiz.de/10001027969
Saved in:
9
Interpreting movements in high-yield corporate bond market spreads
Cooper, Neil
;
Hillman, Robert
;
Lynch, Damien
- In:
Quarterly bulletin / Bank of England
41
(
2001
)
1
,
pp. 110-120
Persistent link: https://www.econbiz.de/10001559853
Saved in:
10
The design of cost management systems : text and cases
Cooper, Robin
;
Kaplan, Robert S.
-
1999
-
2. ed
Persistent link: https://www.econbiz.de/10013475158
Saved in:
1
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