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~subject:"Marketingtheorie"
~type_genre:"Aufsatzsammlung"
~type_genre:"Mehrbändiges Werk"
~type_genre:"Sammelwerk"
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Marketingtheorie
Marketing
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874
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Sheth, Jagdish N.
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Wind, Yoram
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3
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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1
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1
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1
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1
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1
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1
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1
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17
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2
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2
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1
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1
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1
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1
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1
Academy of Marketing Science / Annual Conference <2006, San Antonio, Tex.>
1
Academy of Marketing Science / Annual Conference <2013, Monterey, Calif.>
1
Academy of Marketing Science / Annual Conference <2016, Orlando, Fla.>
1
European Advertising Academy
1
European Marketing Academy
1
Georg-August-Universität Göttingen / Institut für Wirtschafts- und Sozialgeschichte
1
Harvard Graduate School of Business Administration
1
ICORIA <10, 2011, Berlin>
1
Institute for the Study of Business Markets
1
International Conference of Marketing and Management Sciences <2008, Athen>
1
International Scientific Conference Marketing Theory Challenges in Transitional Societies <1, 2007, Maribor>
1
International Workshop on Dynamic Competitive Analysis in Marketing <1995, Montréal>
1
Inštitut za Marketing <Maribor>
1
Macromarketing Seminar <4, 1979, Boulder, Colo.>
1
Marketing Science Institute <Cambridge, Mass.>
1
Society for Marketing Advances
1
Springer Fachmedien Wiesbaden
1
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1
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1
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1
University of Colorado Boulder / Business Research Division
1
Universität Dortmund / Lehrstuhl für Marketing
1
Warwick Business School
1
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1
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Winter Educators' Conference <2002, Austin, Tex.>
1
Winter Educators' Conference <2004, Scottsdale, Ariz.>
1
Winter Educators' Conference <2008, Austin, Tex.>
1
Winter Educators' Conference <2009, Tampa, Fla.>
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Legends in marketing
8
Developments in marketing science: proceedings of the Academy of Marketing Science
6
Proceedings series / American Marketing Association
6
SpringerLink / Bücher
5
Journal of marketing management : MM
4
Marketing intelligence & planning
3
Zeszyty naukowe
3
AMA educators' proceedings
2
Betriebswirtschaftliche Schriften : BWS
2
Edward Elgar E-Book Archive
2
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2
European Advertising Academy
2
International series in operations research & management science
2
Journal of macromarketing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
SAGE library in marketing
2
The journal of business & industrial marketing
2
Zeszyty naukowe / Akademia Ekonomiczna w Poznaniu
2
... AMA educators' proceedings
1
Acta Universitatis Lodziensis / Folia oeconomica
1
Advances in advertising research
1
Advances in business marketing and purchasing
1
Approaches to semiotics
1
Betriebswirtschaftliche Schriften
1
Developments in marketing science: Proceedings of the Academy of Marketing Science
1
Enhancing knowledge development in marketing : AMA educators' proceedings
1
European journal of marketing : EJM
1
FOCUS-Jahrbuch : Beiträge zu Werbe- und Mediaplanung, Markt-, Kommunikations- und Mediaforschung
1
Foundations and trends in marketing : FTMKT
1
Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
1
Gabler Research
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Industrial marketing management : the international journal for industrial and high-tech firms
1
International Series in Operations Research & Management Science
1
International marketing review
1
International series in quantitative marketing
1
International series in quantitative marketing : ISQM
1
Journal of financial services marketing : JFSM
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
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ECONIS (ZBW)
140
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11
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140
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11
Special issue: theory and practice in marketing
2017
Persistent link: https://www.econbiz.de/10011697504
Saved in:
12
Creating marketing magic and innovative future marketing trends : proceedings of the 2016 Academy of Marketing Science (AMS) Annual Conference
Stieler, Maximilian
(
ed.
)
-
Academy of Marketing Science / Annual Conference <2016, …
-
2017
Persistent link: https://www.econbiz.de/10011597420
Saved in:
13
Advanced methods for modeling markets
Leeflang, Peter
(
ed.
);
Wieringa, Jaap E.
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011660853
Saved in:
14
Special issue: Academy of Marketing Annual Conference 2016 : redical marketing
McLeay, Fraser
(
ed.
);
Coates, Nigel
(
ed.
); …
-
Academy of Marketing / Conference <49., 2016, …
-
2017
Persistent link: https://www.econbiz.de/10011746348
Saved in:
15
Special issue: Academy of Marketing Conference 2015
Robson, Julie
(
ed.
);
Waite, Kathryn
(
ed.
); …
-
Academy of Marketing / Conference <48., 2015, Limerick, …
-
2016
Persistent link: https://www.econbiz.de/10011537453
Saved in:
16
In search of the two-handed economist : ideology, methodology and marketing in economics
Freedman, Craig
-
2016
Persistent link: https://www.econbiz.de/10011480937
Saved in:
17
From Little's law to marketing science : essays in honor of John D.C. Little
Hauser, John R.
(
ed.
);
Urban, Glen L.
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011389473
Saved in:
18
Special issue: Religion and macromarketing
Benton, Raymond
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011623763
Saved in:
19
Special issue: Academy of Marketing Annual Conference 2015 : the magic of Marketing
O'Malley, Lisa
(
ed.
);
Lichrou, Maria
(
ed.
); …
-
Academy of Marketing / Conference <48., 2015, Limerick, …
-
2016
Persistent link: https://www.econbiz.de/10011595539
Saved in:
20
Ideas in marketing : finding the new and polishing the old ; proceedings of the 2013 Academy of Marketing Science (AMS) Annual Conference
Kubacki, Krzysztof
(
ed.
)
-
2015
-
Reprint from original edition
Persistent link: https://www.econbiz.de/10011398330
Saved in:
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