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~subject:"Mobile Anwendung"
~type_genre:"Aufsatz im Buch"
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Search: subject_exact:"Internet game"
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Mobile Anwendung
Computerspiel
245
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25
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25
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Rajala, Risto
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Abdullah Zawawi bin Haji Talib
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Ambros, Susanne
1
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1
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1
Chen Kim Lim
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Contemporary trends in innovative marketing strategies
1
Digital economy for customer benefit and business fairness : proceedings of the International Conference on Sustainable Collaboration in Business, Information and Innovation (SCBTII 2019), Bandung, Indonesia, October 9-10, 2019
1
Explorations in critical studies of advertising
1
Exploring the rise of fandom in contemporary consumer culture
1
Handbook of research on effective advertising strategies in the social media age
1
Innovationen im Personalmanagement : die spannendsten Entwicklungen aus der HR-Szene und ihr Nutzen für Unternehmen
1
Managerial strategies and solutions for business success in Asia
1
Managing business in a multi-channel world : success factors for e-business
1
Modern entrepreneurship and e-business innovations
1
The Second International Conference on Mobile Business : m>Business 2003 ; [Die Konferenz "m>Business" fand vom 23. bis 24. Juni 2003 in Wien statt]
1
The entrepreneurship-innovation-marketing interface : 3rd Symposium, Cottbus
1
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Navigating mobile marketing : unveiling mobile game in-app purchase intentions of Gen-Ys
Siti Intan Nurdiana Wong Abdullah
;
Phuah Kit Teng
; …
- In:
Contemporary trends in innovative marketing strategies
,
(pp. 278-303)
.
2024
Persistent link: https://www.econbiz.de/10014519927
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2
External and internal factors of mobile games adoption in Indonesia
Indrawati
;
Gaffar, M. R.
;
Pillai, S. K. B.
- In:
Digital economy for customer benefit and business …
,
(pp. 64-70)
.
2020
Persistent link: https://www.econbiz.de/10012228101
Saved in:
3
Working behind playing : tamed fan labour and its stabilizing function in the Chinese mobile gaming fan community
Fai, Boris Pun Lok
- In:
Exploring the rise of fandom in contemporary consumer …
,
(pp. 224-243)
.
2018
Persistent link: https://www.econbiz.de/10011764856
Saved in:
4
Design of blended mobile learning in an urban environment
Wong, Adam K. L.
;
Ng, Artie
- In:
Managerial strategies and solutions for business …
,
(pp. 102-123)
.
2017
Persistent link: https://www.econbiz.de/10011611956
Saved in:
5
Free-to-play games and app advertising : the rise of the player commodity
Nieborg, David B.
- In:
Explorations in critical studies of advertising
,
(pp. 28-41)
.
2017
Persistent link: https://www.econbiz.de/10011594948
Saved in:
6
Advertising in games : advergaming applications in the tourism industry
Celtek, Evrim
- In:
Handbook of research on effective advertising …
,
(pp. 64-89)
.
2015
Persistent link: https://www.econbiz.de/10011283763
Saved in:
7
Scribicon : Visual Storytelling als moderne Kommunikations- und Personalentwicklungsmethode
Haines, Jan
;
Ambros, Susanne
- In:
Innovationen im Personalmanagement : die spannendsten …
,
(pp. 225-239)
.
2014
Persistent link: https://www.econbiz.de/10010422778
Saved in:
8
Mobile virtual heritage exploration with heritage hunt with a case study of George Town, Penang, Malaysia
Chen Kim Lim
;
Kian Lam Tan
;
Abdullah Zawawi bin Haji Talib
- In:
Modern entrepreneurship and e-business innovations
,
(pp. 115-126)
.
2013
Persistent link: https://www.econbiz.de/10009720241
Saved in:
9
Präferenzstruktur bei mobilen kollaborativen Anwendungen am Beispiel mobiler Spiele : eine conjointanalytische Bestandsaufnahme
Selka, Sebastian
;
Baier, Daniel
- In:
The entrepreneurship-innovation-marketing interface : …
,
(pp. 289-303)
.
2011
Persistent link: https://www.econbiz.de/10008938518
Saved in:
10
Channel choices and revenue logics of software companies developing mobile games
Rajala, Risto
;
Rossi, Matti
;
Tuunainen, Virpi Kristiina
; …
- In:
Managing business in a multi-channel world : success …
,
(pp. 220-234)
.
2005
Persistent link: https://www.econbiz.de/10003121070
Saved in:
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