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~subject:"Narrative method"
~type_genre:"Fallstudie"
~type_genre:"Guidebook"
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Digital Storytelling : spannende Geschichten für interne Kommunikation, Werbung und PR
Adlmaier-Herbst, Dieter Georg
;
Musiolik, Thomas Heinrich
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2016
Persistent link: https://www.econbiz.de/10011637742
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Visual Storytelling : visuelles Erzählen in PR und Marketing
Sammer, Petra
;
Heppel, Ulrike
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2015
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1. Auflage
Persistent link: https://www.econbiz.de/10014010230
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CSR in corporate self-storying : legitimacy as a question of differentiation and conformity
Johansen, Trine Susanne
;
Nielsen, Anne Ellerup
- In:
Corporate communications : an international journal
17
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2012
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4
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pp. 434-448
Persistent link: https://www.econbiz.de/10009671831
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Storytelling
Adlmaier-Herbst, Dieter Georg
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2011
-
2., überarb. Aufl.
Persistent link: https://www.econbiz.de/10009159531
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5
Storytelling
Adlmaier-Herbst, Dieter Georg
-
2008
Persistent link: https://www.econbiz.de/10003712423
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