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~subject:"Physical distribution"
~type_genre:"Textbook"
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Search: subject_exact:"B2B marketing"
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Physical distribution
B-to-B-Marketing
42
Business-to-business marketing
42
Business-to-Business-Marketing
23
Investitionsgütermarketing
15
Marketing
15
Theorie
15
Theory
15
Lieferantenmanagement
14
Supplier relationship management
14
Marketingmanagement
12
Marketing management
8
Deutschland
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Industrieprodukt
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Dienstleistungsmarketing
4
Industrial goods
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Direktmarketing
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Kundenmanagement
3
Marketingstrategie
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Preismanagement
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Pricing strategy
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Procurement
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Product management
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Produktmanagement
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Sales promotion
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Selling
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Verkauf
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Verkaufsförderung
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Vertrieb
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Betriebswirtschaftslehre
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Beziehungsmarketing
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Business economics
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International marketing
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Kleinaltenkamp, Michael
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Plinke, Wulff
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1
Markt- und Produktmanagement : die Instrumente des Business-to-Business-Marketing
Kleinaltenkamp, Michael
(
ed.
)
-
2006
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003263628
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2
Markt- und Produktmanagement : Die Instrumente des Business-to-Business-Marketing
Kleinaltenkamp, Michael
(
contributor
)
-
2006
-
2., überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10013515176
Saved in:
3
Markt- und Produktmanagement : die Instrumente des technischen Vertriebs
Kleinaltenkamp, Michael
(
ed.
);
Plinke, Wulff
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10000667810
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