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~subject:"Preismanagement"
~type_genre:"Aufsatz im Buch"
~type_genre:"Lehrbuch"
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Preismanagement
Pricing strategy
1,135
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4
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4
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4
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The Oxford handbook of pricing management
51
Innovation in pricing : contemporary theories and best practices
43
Handbook of pricing research in marketing
22
Pricing-Excellence für Technologieunternehmen : nachhaltig mehr Ertrag
18
Preismanagement auf Business-to-Business Märkten : Preisstrategie - Preisbestimmung - Preisdurchsetzung
15
Pricing decisions in the euro area : how firms set prices and why
15
The ROI of pricing : measuring the impact and making the business case
14
Pricing tactics, strategies, and outcomes ; Vol. 2
8
Pricing-Forschung in Deutschland
8
Commodity Marketing : Grundlagen, Besonderheiten, Erfahrungen
7
Harvard business review on pricing
7
Ihr Weg zur Pricing Excellence
7
Internet and network economics : 5th international workshop, WINE 2009, Rome, Italy, December 14-18, 2009 ; proceedings
6
Marketing-mix strategies - distribution strategy and pricing strategy
6
Network economics for Next Generation Networks : 6th International Workshop on Internet Charging and QoS Technologies, ICQT 2009, Aachen, Germany, May 11-15, 2009 ; proceedings
6
Pricing perspectives : marketing and management implications of new theories and applications
6
Visionary pricing : reflections and advances in honor of Dan Nimer
6
Annals of operations research ; 226
5
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
5
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
5
Internet and network economics : 4th international workshop, WINE 2008, Shanghai, China, December 17-20, 2008 ; proceedings
5
Internet and network economics : first international workshop, WINE 2005, Hong Kong, China, December 15-17, 2005 ; proceedings
5
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
5
Pricing behaviour and non-price characteristics in the airline industry
5
Progress toward liberalization of the postal and delivery sector
5
Understanding the interactive digital media marketplace : frameworks, platforms, communities and issues
5
Channel strategies and marketing mix in a connected world
4
Diffusion of new regulatory approaches in the postal sector : papers presented at the 4. Königswinter Seminar, Königswinter, 23 - 25 October 1996
4
Erfolgsstrategien für die Mitte - Perspektiven aus Marktforschung, Praxis und Wissenschaft : Dokumentation des Führungsgesprächs vom 7. November 2008
4
Handbook of worldwide postal reform
4
Handbuch Market-Access : Marktzulassung ohne Nebenwirkungen
4
IT-Outsourcing in der Praxis : Strategien, Projektmanagement, Wirtschaftlichkeit
4
Innovative supply chain optimization models with multiple uncertainty factors
4
International marketing ; Vol. 2
4
LISS 2012 ; Vol. 1
4
Lehrbuch
4
Multi-modal competition and the future of mail
4
Pricing tactics, strategies, and outcomes ; Vol. 1
4
Progress in the competitive agenda in the postal and delivery sector
4
Springer-Lehrbuch
4
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ECONIS (ZBW)
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1
Optimal price regulations in international pharmaceutical markets with generic competition
Geng, Difei
;
Saggi, Kamal
- In:
Technology transfer, foreign direct investment, and the …
,
(pp. 415-433)
.
2024
Persistent link: https://www.econbiz.de/10014431471
Saved in:
2
Pricing strategies : harvesting product value
Schindler, Robert M.
-
2023
-
Second edition
Persistent link: https://www.econbiz.de/10014229775
Saved in:
3
Artificial intelligence and pricing
Aparicio, Diego
;
Misra, Kanishka
- In:
Artificial intelligence in marketing
,
(pp. 103-124)
.
2023
Persistent link: https://www.econbiz.de/10014307017
Saved in:
4
Assessing the effect of the Covid-19 crisis in airline price-setting strategies to tourism destinations : a big data approach
Gundelfinger, Javier
;
Fernández, Xose Luis
- In:
Measuring consumer behavior in hospitality for enhanced …
,
(pp. 210-229)
.
2023
Persistent link: https://www.econbiz.de/10014295139
Saved in:
5
Is retailer's locational choice in line with chain positioning strategy?
Toumi, Abir
;
Cliquet, Gérard
- In:
Networks in International Business : Managing …
,
(pp. 221-249)
.
2023
Persistent link: https://www.econbiz.de/10013539436
Saved in:
6
Einfache versus komplexe Preismodelle bei grenzkostenarmen digitalen Produkten : welchen Kriterien und Einsatzmöglichkeiten unterliegen einfache und komplexe Preismodelle bei grenz...
Pohl, Alexander
;
Mohr, Lukas
;
Musial, Jennifer
- In:
Marketing und Innovation in disruptiven Zeiten
,
(pp. 303-328)
.
2023
Persistent link: https://www.econbiz.de/10013555071
Saved in:
7
An analysis of the effect of demand response on electricity consumption : assessing households' heterogeneous reaction to dynamic pricing
Mizutani, Fumitoshi
;
Tanaka, Takuro
;
Nakamura, Eri
- In:
Current Issues in Public Utilities and Public Policy : …
,
(pp. 17-35)
.
2023
Persistent link: https://www.econbiz.de/10013548889
Saved in:
8
Preferential slot allocation for LCCs at a congested airport, and airfare : the case of Haneda Airport in Tokyo
Mizutani, Jun
- In:
Current Issues in Public Utilities and Public Policy : …
,
(pp. 97-111)
.
2023
Persistent link: https://www.econbiz.de/10013548933
Saved in:
9
Fuel price risk management in airline transportation
Yılmaz, Emre
-
2023
Persistent link: https://www.econbiz.de/10014517771
Saved in:
10
Comments on "Strategic complementarity and asymmetric price setting among firms"
Berka, Martin
- In:
Inflation dynamics in Asia and the Pacific
,
(pp. 99-102)
.
2020
Persistent link: https://www.econbiz.de/10012252436
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