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~subject:"Psychology of advertising"
~subject:"Relationship marketing"
~type_genre:"Glossar enthalten"
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Praxisorientiertes Dialog-Marketing : Konzepte, Instrumente, Fallbeispiele
Kreutzer, Ralf T.
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003516914
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The psychology of advertising
Fennis, Bob Michaël
;
Stroebe, Wolfgang
-
2010
Persistent link: https://www.econbiz.de/10003874948
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