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~subject:"Social Web"
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Subject
All
Social Web
Social web
19,910
Online-Marketing
5,761
Internet marketing
5,671
Konsumentenverhalten
4,482
Consumer behaviour
4,480
Soziales Netzwerk
2,415
Social network
2,249
Viral marketing
2,154
Virales Marketing
2,154
Beziehungsmarketing
2,005
Relationship marketing
2,003
Electronic Commerce
1,816
Markenführung
1,756
Brand management
1,754
E-commerce
1,732
Web 2.0 technologies
1,731
Web 2.0-Technologien
1,730
Social media
1,675
social media
1,589
Online-Handel
1,388
Online retailing
1,386
Digitalisierung
1,380
Internet
1,357
Digitization
1,343
Markenimage
965
Brand image
960
Wissensmanagement
900
Knowledge management
871
Öffentlichkeitsarbeit
852
Deutschland
847
Customer integration
840
Kundenintegration
840
Digital platform
839
Digitale Plattform
837
Public relations
827
Germany
820
Marketingmanagement
686
Social Media
684
Marketing management
680
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Undetermined
8,362
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4,388
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Article
14,263
Book / Working Paper
5,674
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6
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11,425
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11,425
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2,854
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2,854
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1,087
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1,087
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836
Arbeitspapier
821
Hochschulschrift
419
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415
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415
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339
Fallstudie
339
Aufsatzsammlung
288
Thesis
228
Conference paper
166
Konferenzbeitrag
166
Ratgeber
119
Guidebook
108
Konferenzschrift
95
Collection of articles written by one author
50
Sammlung
50
Conference proceedings
48
Lehrbuch
43
Textbook
30
Amtsdruckschrift
25
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25
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24
Handbuch
24
Glossar enthalten
18
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18
Forschungsbericht
12
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10
Reprint
9
Amtliche Publikation
8
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7
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7
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5
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17,983
German
1,947
French
23
Polish
12
Spanish
8
Italian
3
Portuguese
3
Russian
2
Bosnian
1
Swedish
1
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Author
All
Kuchler, Theresa
35
Stroebel, Johannes
35
Dwivedi, Yogesh Kumar
30
Bailey, Michael
29
Qiu, Liangfei
29
Füller, Johann
28
Whinston, Andrew B.
28
Hajli, Nick
26
Law, Chun Hung Roberts
23
Saxton, Gregory D.
23
Stephen, Andrew T.
23
Tan, Yong
23
Loureiro, Sandra Maria Correia
22
Ozuem, Wilson
22
Martínez-López, Francisco J.
21
Petrova, Maria
20
Sabatini, Fabio
20
Filieri, Raffaele
19
Harrigan, Paul
19
Pitt, Leyland F.
19
Rita, Paulo
19
Allcott, Hunt
18
Flavián Blanco, Carlos
18
Kreutzer, Ralf T.
18
Kummer, Michael E.
18
Leimeister, Jan Marco
18
Agnihotri, Raj
17
Enikolopov, Ruben
17
Gu, Bin
17
Krcmar, Helmut
17
Ruyter, Ko de
17
Vrontis, Demetris
17
Walsh, Gianfranco
17
Wirtz, Bernd W.
17
Hinz, Oliver
16
Laurell, Christofer
16
Xie, Tian
16
Asongu, Simplice
15
Bigné Alcañiz, J. Enrique
15
Haenlein, Michael
15
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Institution
All
IGI Global
108
Springer Fachmedien Wiesbaden
71
National Bureau of Economic Research
49
Books on Demand GmbH <Norderstedt>
9
Nomos Verlagsgesellschaft
9
American Marketing Association
8
World Bank Group
8
Friedrich-Schiller-Universität Jena
7
OECD
7
Springer-Verlag GmbH
7
Springer Gabler <Firma>
6
Verlag Dr. Kovač
6
World Bank
6
Edward Elgar Publishing
5
Information Resources Management Association
5
Technische Universität Dresden
5
epubli GmbH
5
Springer International Publishing
4
Universität Mannheim
4
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
3
AMA Winter Academic Conference <2023, Nashville, Tenn.>
3
AMA Winter Academic Conference <2023, Online>
3
Chartered Institute of Public Relations
3
De Gruyter Oldenbourg
3
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
3
FinanzBuch Verlag
3
Fraunhofer-Institut für Arbeitswirtschaft und Organisation
3
International Telecommunications Society
3
MITP Verlags-GmbH & Co. KG
3
Organisation for Economic Co-operation and Development
3
Peter Lang GmbH
3
Steria Mummert Consulting AG
3
Weltbank
3
Westfälische Wilhelms-Universität Münster
3
Wiley-VCH
3
BITKOM Servicegesellschaft
2
Bund-Verlag
2
Bundesverband Digitale Wirtschaft
2
Dgroup
2
Droemer Verlag
2
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Published in...
All
Journal of business research : JBR
436
Technological forecasting & social change : an international journal
241
Journal of retailing and consumer services
219
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
211
International journal of internet marketing and advertising : IJIMA
145
Information systems research : ISR
141
SpringerLink / Bücher
135
Journal of management information systems : JMIS
115
Tourism management : research, policies, practice
113
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
96
Industrial marketing management : the international journal for industrial and high-tech firms
93
Business horizons
90
International journal of business information systems : IJBIS
84
Journal of marketing communications
83
International journal of hospitality management
82
Management science : journal of the Institute for Operations Research and the Management Sciences
82
International journal of advertising : the review of marketing communications
81
Psychology & marketing
81
Springer eBook Collection
81
Electronic commerce research
79
Management information systems : mis quarterly
77
Journal of internet commerce
75
Journal of marketing management : MM
71
Journal of promotion management : innovations in planning and applied research
70
Journal of travel and tourism marketing
68
The journal of product & brand management
68
Cogent business & management
65
International journal of electronic commerce : IJEC
65
Journal of electronic commerce research : JECR
65
The journal of brand management : an international journal
64
Journal of information & knowledge management : JIKM
63
International journal of electronic marketing and retailing : IJEMR
61
International journal of networking and virtual organisations : IJNVO
59
International journal of technology marketing : IJTMkt
59
Journal of marketing
57
Journal of organizational computing and electronic commerce
55
Journal of advertising research
54
Corporate communications : an international journal
52
Journal of knowledge management
52
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Source
All
ECONIS (ZBW)
19,909
EconStor
30
OLC EcoSci
2
BASE
1
Other ZBW resources
1
Showing
19,921
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19921
Entrepreneurship through social networks
Aldrich, Howard E.
;
Zimmer, Catherine
- In:
Entrepreneurship
,
(pp. 261-281)
.
1998
Persistent link: https://www.econbiz.de/10001304646
Saved in:
19922
How the virtual business library meets the virtual researcher : a case of a customer driven innovation
Lehtonen, Eeva-Liisa
;
Savinen, Teppo
-
1997
Persistent link: https://www.econbiz.de/10000965743
Saved in:
19923
Digital cash : commerce on the net
Wayner, Peter
-
1997
-
2nd ed
Persistent link: https://www.econbiz.de/10000621269
Saved in:
19924
Interactive learning communities
Burmeister, Oliver K.
;
O'Dwyer, Margaret A.
-
1996
Persistent link: https://www.econbiz.de/10000651649
Saved in:
19925
Networks as webs of signification
Kallinikos, Jannis
-
1989
Persistent link: https://www.econbiz.de/10000785966
Saved in:
19926
Online searching of social science information in Wilsonline and Wilsearch
Bartenbach, Wilhelm Bill
-
1985
Persistent link: https://www.econbiz.de/10001878497
Saved in:
19927
Media for people in cities : a study of community media in the urban context
Lewis, Peter M.
(
ed.
)
-
1984
Persistent link: https://www.econbiz.de/10001384160
Saved in:
19928
Communication in the community : an international study on the role of the mass media in seven communities
1982
Persistent link: https://www.econbiz.de/10000328010
Saved in:
19929
Electronic information systems and user contexts : emerging social science issues
Bikson, Tora K.
-
1981
Persistent link: https://www.econbiz.de/10002303743
Saved in:
19930
Community communications : the role of community media in development by Frances J. Berrigan
Berrigan, Frances J.
-
1981
Persistent link: https://www.econbiz.de/10013326036
Saved in:
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